The Independents

Manager, VIP & Influence

The Independents

full-time

Posted on:

Location Type: Hybrid

Location: New York CityNew YorkUnited States

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Salary

💰 $80,000 - $85,000 per year

About the role

  • Day-to-day management of VIP and influencer deliverables across fashion, lifestyle, hospitality, and beauty accounts, with a strong focus on events, activations, and fashion shows
  • Lead execution of brand activations, collaborations, press events, fashion shows, and VIP experiences, including on-site support and talent coordination
  • Build and maintain strong client relationships, serving as the primary day-to-day lead and delegating to junior team members as appropriate
  • Provide accurate budget estimates for paid partnerships, including brand ambassadorships, event attendance, social campaigns, and booking DJs/performers
  • Draft and manage talent Statements of Work, outlining deliverables, services, usage rights, exclusivity, timelines, and fees
  • Strategically cast talent for both organic and paid opportunities, aligned to brand DNA, KPIs, audience, and budget
  • Negotiate influencer and celebrity partnerships and execute talent contracts in collaboration with legal
  • Manage paid talent deliverables and approvals, ensuring all deadlines are met and client feedback is addressed efficiently
  • Oversee campaign budgets and partner closely with client and finance teams to ensure third-party collaborators are paid accurately and on time
  • Advise clients on organic VIP and influencer strategy, including seedings, dressing opportunities, guest list curation, and press trip support
  • Proactively engage stylists to secure celebrity placement opportunities for KO brands
  • Build and maintain relationships across the entertainment ecosystem, including talent agents, managers, publicists, influencers, stylists, and relevant media
  • Communicate proactively with clients regarding talent opportunities, industry trends, competitive landscape, and program performance
  • Act as on-site client and agency point-of-contact at high-profile events, activations, and fashion shows
  • Review work submitted by junior team members and provide clear, constructive feedback
  • Measure, analyze, and report on campaign performance to optimize future programs (CPM, impressions, engagement, ROI)

Requirements

  • 4+ years of experience at an agency or in-house, ideally within fashion, luxury, entertainment, or lifestyle
  • Proven track record managing paid influencer and VIP campaigns, including events and activations
  • Strong understanding of Instagram, TikTok, and emerging social platforms
  • Demonstrated experience supporting or leading fashion shows, brand events, collaborations, and experiential activations
  • High level of polish, sophistication, and attention to detail—both aesthetically and operationally
  • Strong negotiator with experience navigating complex contracts in partnership with legal teams
  • Confident self-starter who brings ideas forward and contributes meaningfully to client experience and team culture
  • Enthusiastic about attending industry events and building real-world relationships
  • Excellent written and verbal communication, organization, and research skills
  • Positive, solutions-oriented mindset with the ability to thrive under pressure
  • Creative, curious, and eager to grow within luxury VIP and influencer marketing
Benefits
  • Medical, Dental, and Vision plans
  • 401K Employer Match program
  • Commuter Benefits
  • Paid Time Off including Vacation Days, Personal Days, Sick Days, and additional Comp Days
  • Company-wide closure last week of the year
  • 10 Federal Holidays Observed
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
budget managementcontract negotiationcampaign performance analysisevent managementinfluencer marketingtalent coordinationsocial media strategybrand activationscollaborationsfashion show execution
Soft Skills
client relationship managementcommunicationorganizationattention to detailnegotiationcreativityproblem-solvingteam leadershipself-starteradaptability