The Hoffman Agency

Digital Account Executive – B2B Tech

The Hoffman Agency

full-time

Posted on:

Location Type: Hybrid

Location: Boston • California • Massachusetts • United States

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Salary

💰 $55,000 - $62,000 per year

About the role

  • Execute social media campaigns on behalf of clients, supporting content creation and engagement recommendations
  • Ideate and create quality, error free work on multiple social and digital channels
  • Write compelling, quality social copy that engages
  • Manage online communities
  • Measure success on each platform sharing actionable insights with your account teams and clients
  • Utilize our digital tech stack to work smarter and measure performance
  • Work with the PR teams to uncover opportunities to expand the engagement into digital
  • Support new business and current client research efforts through social listening tools
  • Stay current on, promote and evangelize integrated digital best practices across the Agency – including new channels and strategies that keep us ahead of the curve
  • Believe in the adage for content, “show, don’t tell”
  • Forge relationships with the Agency’s digital colleagues in the US, Asia, and Europe
  • Work with creative to craft visual stories we can tell on social media
  • Track the effectiveness of social media posts, campaigns and creative then recommend optimizations
  • Collaborate across the agency to produce good work!

Requirements

  • Bachelor’s degree in business, PR/Advertising, Communications, Journalism or Liberal Arts
  • 1-3 years of public relations experience (agency experience is preferred)
  • Constantly thinking about social media and how our brands can communicate on these platforms
  • Thirst for learning about technology, social media, and marketing
  • Cultivate teamwork and a mentality that the team’s success is everyone’s success
  • Knack for taking complex information and reshaping it so others can understand it
  • Can problem-solve and loves a challenge
  • Has a sense of humor (required)
Benefits
  • 20 PTO days
  • 11 holidays including MLK day, President’s Day, and Floating Holiday
  • Birthday PTO
  • 401(k) match
  • Going the extra kilometer (gain extra time off from going above and beyond)
  • Knock-off early on Fridays!
  • Weekly Wellness Hour
  • Sabbatical program
  • Home office stipend
  • Wellness and Professional Development Fund
  • Mentor Program

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
social media campaignscontent creationsocial copy writingcommunity managementperformance measurementsocial listening toolsdigital best practicesvisual storytellingcampaign optimizationpublic relations
Soft skills
teamworkproblem-solvingcommunicationcreativityadaptabilityrelationship buildingcuriosityhumorengagementinsight sharing