VP of Marketing
Palermo Advisors
Senior Key Account Manager
The Coca-Cola Company
full-time
Posted on:
Origin: • 🇺🇸 United States
Visit company websiteSalary
💰 $116,500 - $135,000 per year
Job Level
Senior
About the role
- Lead a cross functional team to deliver business results across Food Lion and Giant Foods.
- Lead annual planning processes and negotiate annual agreements to ensure alignment and execution to achieve aggressive business targets.
- Provide subject matter expertise to resolve complex customer issues and deliver BODYARMOR annual goals.
- Customer Development: direct customer/business management of assigned customer channel; create and develop the vision and strategy to support both long-term and short-term business objectives; build and create joint business planning models for customers; drive processes and execution of annual plans across assigned customers and bottlers; deliver topline results and key financial metrics; partner with Sr. Management and cross functional team members to build Annual Plans; lead annual negotiations; collaborate to develop and implement customer selling stories and provide insights to deliver execution metrics (Assortment, Shelving, Pricing, Merchandising and Innovation); oversee account updates and performance reporting; develop and leverage top level external relationships at major accounts.
- System Leadership: participate in system routines to provide customer updates including annual plan targets and on-going customer performance updates and action plans; work closely with Coca-Cola NAOU + Bottler Customer Leads to maximize mutual customer plans, results, and execution; build relationships with BODYARMOR teams and Bottlers to ensure alignment and focus on delivering key customer objectives.
- Cross Functional Communication and Collaboration: provide on-going updates on customer plan results and opportunities to BODYARMOR management; participate in key cross functional routines; provide customer input to annual plans including Marketing, Commercial and Innovation plans.
- Organizational/People Development: leverage cross functional resources to deliver capabilities to customers including selling stories, consumer and customer marketing and insights and revenue growth management plans; manage to annual T&E budget for department ensuring alignment with internal financial objectives.
Requirements
- Bachelor’s Degree or relevant experience required
- 5 Years experience with direct sales in the CPG industry with a proven track record of successfully selling into multiple national and regional channel customers required
- Experience developing strong collaborative strategic relationships with national retailers required
- Ability to utilize and mine syndicated data to translate into fact-based story telling required
- Must be self-motivated and highly organized with a strong desire to produce results with an entrepreneurial spirit to succeed.
- Must be able to quickly assess the needs of the business, develop an action plan & manage the required change.
- the ability to effectively intermingle with a wide variety of business professionals is essential.
- Must have a passion for building brands, new products, and long-term growth.
- Must have a verifiable list of current contacts with appropriate buyers & divisional managers.
- Solid computer skills in Outlook, Power Point, Excel, and Word.
- Strong understanding and analytical skills in understanding of Nielsen/IRI syndicated data.
- Position requires substantial travel (50%) by car and plane
- Position requires in-person attendance at bi-annual company retreats/meetings
- Must hold and maintain a valid driver's license and be able to drive long distances
- Motor Vehicle Records must satisfy Company standards per Driving Policy
- The Coca-Cola Company will not offer sponsorship for employment status (including, but not limited to, H1-B visa status and other employment-based nonimmigrant visas) for this position. Accordingly, all applicants must be currently authorized to work in the United States on a full-time basis and must not require The Coca-Cola Company's sponsorship to continue to work legally in the United States.
