Ecommerce

• Designing and executing global paid acquisition campaigns across multiple channels (search, social, influencer, programmatic, emerging formats) to drive high-quality user growth.
• Leading growth experiments and A/B testing - defining hypotheses, setting up measurement frameworks, enhancing conversions, and translating insights into scalable playbooks.
• Partnering with marketing operations to build, test, and refine growth tooling, creative ops automation.
• Managing full-funnel performance metrics, from reach/engagement to LTV/CAC, and identifying new opportunities for efficiency and scale.
• Developing AI-native workflows that transform how we scale, reach, personalize, bringing users from out-of-product experiences to in-product entry points and LTV-optimized user journeys.
• Build AI-first creative systems, collaborating with design to rapidly prototype and test high-performing assets.
• Expanding growth channels and market coverage, with attention to localization and regional performance nuances.
• Driving influencer and creator partnerships as part of the paid and organic growth mix.
• Partner with marketing operations to develop and refine our attribution models, marketing tech stack, and automation processes to ensure we’re always optimizing for maximum impact.

Digital Experience Manager

Business Development Manager, eCommerce

Executive Assistant – E-Commerce Executive

Head of E-Commerce, Webshop & App

eCommerce B2B Channel Marketing Manager

Manager – eCommerce Analytics Capabilities