Senior Lifecycle Marketing Manager
Maven Clinic
Maven
Marketing Planning Manager – Wealth
TD
full-time
Posted on:
Location Type: Hybrid
Location: Mount Laurel • New Jersey, New York • 🇺🇸 United States
Visit company websiteSalary
💰 $86,840 - $139,360 per year
Job Level
SeniorLead
About the role
- Develops and manages marketing strategies for customer acquisition and account management of wealth and TD Premier clients
- Works closely with marketing COE partners and external agencies to develop multi-channel, integrated marketing strategies
- Responsible for playing a key role in the agile pod and supporting campaign execution, while ensuring adherence with procedures
- Engages in regular pod ceremonies to prioritize initiatives and assess pod capacity
- Accountable for independently developing and leading cross-functional strategy planning
Requirements
- Undergraduate degree and/or equivalent relevant experience
- 7+ years experience
- Wealth or investment marketing experience
- Experience with Integrated marketing / product marketing / segment marketing
- Direct to marketing approaches, including distributed marketing
- Marketing workflow process / tools / systems
- Managing external vendors / creative agencies
- Working with lines of business to understand their goals and align marketing resources to support achievement of their goals
Benefits
- Health insurance
- Savings and retirement programs
- Paid time off (including Vacation PTO, Flex PTO, and Holiday PTO)
- Banking benefits and discounts
- Career development and reward and recognition programs
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
marketing strategiescustomer acquisitionaccount managementintegrated marketingproduct marketingsegment marketingmarketing workflow processdirect to marketing approachescampaign executioncross-functional strategy planning
Soft skills
leadershipcollaborationcommunicationorganizational skillsprioritizationassessmentindependenceadaptabilitystrategic thinkingvendor management
