TASC

Product Marketing

TASC

full-time

Posted on:

Location Type: Hybrid

Location: BostonMassachusettsNew YorkUnited States

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About the role

  • Conduct regular competitive analysis and customer research as an input into refined positioning; ensure alignment with market trends and needs.
  • Support the execution of tier 1 and tier 2 product launches and campaigns, and development of use case playbooks for the portfolio.
  • Collaborate with integrated marketing, customer marketing, field marketing, partner marketing, and digital marketing on product launch and use campaigns.
  • Review materials created by other marketing teams.
  • Manage and maintain product portfolio information about priority products in the shared inventory on Monday.com.
  • Create advanced sales enablement assets to reflect use case messaging for our sellers.
  • Participates and facilitates meetings with stakeholders, providing marketing updates.

Requirements

  • Proven experience in product marketing, preferably in a B2B martech environment, Personalization SaaS a plus.
  • Experience working with cross-functional teams, including product, sales, and regional marketing teams.
  • Experience creating basic creative content across channels including presentations, sales materials, digital, videos.
  • Experience delivering presentations to internal or external stakeholders.
  • Able to lead, plan and manage a project/initiative to achieve its set goals and deliverables within a defined timeline and budget.
Benefits
  • insurance (including medical, prescription drug, dental, vision, disability, life insurance)
  • flexible spending account and health savings account
  • paid leaves (including 16 weeks of new parent leave and up to 20 days of bereavement leave)
  • 80 hours of Paid Sick and Safe Time
  • 25 days of vacation time and 5 personal days, pro-rated based on date of hire
  • 10 annual paid U.S. observed holidays
  • 401k with a best-in-class company match
  • deferred compensation for eligible roles
  • fitness reimbursement or on-site fitness facilities
  • eligibility for tuition reimbursement
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
product marketingcompetitive analysiscustomer researchsales enablementcreative content creationpresentation skillsproject management
Soft Skills
collaborationcommunicationleadershipplanningorganization