
Provider Directory Optimization Specialist
Talkspace
full-time
Posted on:
Location Type: Remote
Location: New York • United States
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Salary
💰 $80,000 - $95,000 per year
Job Level
Tech Stack
About the role
- Analyze how providers appear across payer directories and third-party platforms (e.g., insurance directories, marketplaces)
- Optimize provider profiles to improve ranking and discoverability based on key filters like insurance, specialty, and location
- Ensure critical fields- such as specialty, taxonomy, availability, panel status, telehealth, and languages- are complete and optimized
- Identify and resolve gaps that may negatively impact provider visibility or search performance
- Evaluate factors that influence provider ranking (e.g., data completeness, recency, engagement signals)
- Partner with internal teams to prioritize updates that improve relevance and positioning in search results
- Support testing and iteration of changes to improve match quality and patient conversion
- Monitor performance trends and adjust optimization strategies accordingly
- Audit provider data across systems including NPI, CAQH, payer feeds, and internal databases
- Improve data accuracy, consistency, and standardization across platforms
- Collaborate with Credentialing, Provider Operations, and Engineering to resolve discrepancies and streamline updates
- Support ongoing improvements to provider data workflows and governance
- Track and report on key metrics such as provider visibility, search ranking, profile completeness, and conversion
- Build dashboards or reports to monitor directory performance and optimization impact
- Identify trends and recommend actionable improvements to enhance provider discoverability
- Stay current on best practices across payer and marketplace directories
Requirements
- 2+ years of experience in provider data, healthcare operations, directory management, or analytics
- Strong understanding of how provider directories function (payer or third-party)
- Experience working with structured data (Excel, SQL, or similar tools)
- Detail-oriented with a focus on data accuracy and completeness
- Analytical thinker who can connect data insights to practical improvements
- Strong cross-functional communication skills
Benefits
- Comprehensive Medical, Dental and Vision plans coverage since day one
- Pre-tax benefits: HSA/ FSA
- 401k Retirement Savings Program with matching up to 4%
- Voluntary benefits including disability, basic life or pet insurance, etc.
- Monthly Wellness Stipend to promote mental and physical self-care
- Flexible PTO and Remote First Environment
- Regular team events, including Wellness Workshops and Team Building Events
- Free access to Talkspace products for you and one household member, as well as access to a friends and family discount!
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
data analysisprovider data managementdirectory managementanalyticsstructured datadata accuracydata completenessoptimization strategiesdashboard creationreporting
Soft Skills
detail-orientedanalytical thinkingcross-functional communication