Synchrony

Marketing

• Partner with clients and ISV partners at the senior leadership level to discover partner strategies and goals
• Develop and implement campaigns to drive partner growth that aligns with CareCredit’s business and financial goals
• Develop strong relationships with client marketing roles that positions CareCredit as a strategic partner
• Manage and execute B2B multi-channel marketing campaigns including email, direct mail, and digital channels
• Align with sales team to develop marketing strategies to support partner relationships
• Work closely with analytics and finance to identify opportunities based on client growth trends
• Assist client senior leadership in communicating the importance and value of CareCredit

Vice President – Large Client Marketing, ISVs

• Partner with Sales Leadership, and cross functional teams to develop integrated marketing strategies that acquire new providers deepen engagement and penetration with enrolled providers to meet company goals and KPIs.
• Partner closely with Vet/Pet GM to develop go-to-market strategies for broader expansion into Pet care
• Lead, manage and nurture the vet/pet marketing team help drive marketing KPIs as well as their professional growth and development
• Liaison with the Insurance & Investments marketing to integrate pet insurance marketing into the Veterinary channel
• Nurture and expand relationships with vet/pet key opinion leaders and subject matter experts in the Veterinary and Pet care space to drive advocacy, develop education and content to support CareCredit leadership position.
• Drive alignment with the sales organization by establishing shared goals, integrated planning cadences, account targeting, and closed-loop feedback to ensure marketing programs translate into actionable pipeline for veterinary practices.
• Partner with acquisition and lifecycle marketing to identify opportunities to drive repeat usage and content for supporting marketing programs
• Work closely with analytics and finance to develop/track campaign analytics and metrics to help optimize and prioritize effective GTM campaigns and programs.
• Lead the development of an annual marketing calendar, leveraging allocated resources, manage multi-channel marketing campaigns
• Lead the development of educational online and offline content to educate, engage and empower providers, consumers and cardholders to deepen relevancy, value and loyalty (webinars, videos, podcasts, case studies, and white papers, gamification)
• Analyze research and data to translate into strategies. Identify intelligence gaps and field needed intelligence
• Conduct primary research and secondary research to strengthen CareCredit leadership and drive industry transformation and new reasons to believe and change behavior
• Executive level presentation development and delivery
• Manage budget including forecasting and tracking
• Perform other duties and/or special projects as assigned

VP, Client Marketing – CareCredit Vet/Pet Care

Product Manager

• Lead Sam’s Club Product Team in creating and launching innovative digital experiences
• Own the Omnichannel Member Experience strategic pillar
• Collaborate with Sam’s Club Tech and Product teams
• Assume the role of business-product owner
• Provide coaching and inspired leadership
• Maintain a strong understanding of competitor products and experiences
• Drive strategic initiatives from wing to wing
• Acquire an in-depth understanding of the Sam’s Club Credit business

VP Marketing – Digital Product Leader

Compliance

• Onboard a new regulatory horizon scanning vendor; ensure vendor alerts are appropriately tailored to Synchrony’s relevant products, services, and geographies; partner with vendor to fine tune scope as needed.
• Maintain ongoing vendor relationship, work with vendor as challenges arise with alerts, SLAs, and/or technology challenges, and ensure all vendor information is appropriately maintained in the company’s vendor system of record.
• Support continuous improvement initiatives to enhance regulatory change management processes and tools.
• Lead efforts to document regulatory change and inventory management processes updating or creating procedures, job aids, and process flows as warranted.
• Serve as the Compliance procedure contact for the company’s Law Monitoring, Early Warning, and Compliance Change Control Procedures; ensure the procedure remains current and socialize material changes with impacted stakeholders as needed.
• Ability to own/lead a process, including documenting associated risks and controls in alignment with the company’s Risk & Control Self-Assessment (RCSA) Program expectations.
• Develop regulatory change-related reporting; develop Key Risk and/or Key Performance Indicators (KRI/KPIs) and partner with Compliance Reporting and Risk Analytics teams to develop dashboards and incorporate relevant reporting into Compliance Sub-Committee materials.
• Lead monthly discussion forums designed to improve socialization of actionable regulatory changes across Legal, Compliance and impacted business stakeholders.
• Develop and deliver regulatory change system- and process-related training and communication materials to relevant stakeholders, including Compliance Risk Oversight subject matter experts (SMEs), to ensure awareness and adherence.
• Collaborate with Legal and Compliance SMEs to develop, implement and maintain a Style Guide to improve “Critical to Compliance (CTC)” and “Critical to Quality (CTQ)” obligations housed within the company’s regulatory inventory; ensure ongoing quality assurance against Style Guide standards.
• Develop a multi-year road map to gradually uplift existing CTC/Qs to align to Style Guide standards ; partner with RCSA leadership to coordinate uplift efforts with ongoing updates to RCSAs.
• Participate in periodic internal audit and regulatory examinations as it pertains to both Regulatory Change and Inventory Management-related processes, reports, and activities to the extent they have inquiries.
• Participate in external forums to obtain insight into industry best practices.
• Assist with other duties & functions, as needed.

VP, Regulatory Change – Inventory Management Lead

Human Resources

• Desarrollar e implementar estrategias proactivas de relaciones laborales
• Proporcionar orientación y defensa a la dirección y a los empleados en asuntos de relaciones laborales
• Analizar múltiples áreas de retroalimentación de empleados para identificar oportunidades de mejora
• Colaborar con expertos en materias de negocios para asegurar el cumplimiento de las leyes laborales
• Liderar el equipo de defensa de los empleados de Tecnología y Operaciones
• Desarrollar y entregar programas de capacitación sobre relaciones laborales y mejores prácticas

VP, HR – Employee Advocacy, Frontline Experience Leader

Vice President

• Coordinate and manage enterprise-wide, cross-functional M&A integration projects to realize Synchrony’s strategic initiatives
• Partner across Synchrony functions (i.e., Operations, Collections, Marketing, Risk, Finance, IT, etc.) to plan projects, secure resources, execute on plans and ultimately deliver on program objectives – working closely with the SVP, M&A and VP, M&A
• Support M&A leadership in identifying and evaluating acquisition opportunities
• Work cross-functionally to ensure effective transition from strategy to execution and to evaluate and execute on M&A opportunities
• Lead and/or manage other Business Strategy and Development projects as needed
• Present to and communicate with senior leadership across a matrixed organization
• Design and lead project/program governance including workstream/functional leaders, project/sub-project leaders, project teams, steering committees and project sponsors
• Oversee and manage the creation and execution of project plans, risks/issues assessments, and effective project change control
• Create dashboards, reporting and communications material to track progress, risks/issues, status, business decisions and integration closure
• Keep project teams, sponsors, champions and steering committees apprised of status, informed of risks/issues and engaged in initiatives
• Develop and manage rigorous project management and control plans, working closely with process owners, project teams, subject matter experts, project sponsors, champions and senior management.

VP, M&A, Integration

Sales

• Effectively, lead, mentor, and develop a team of sales leaders to maximize their performance and achieve new accounts and sales goals
• Plan, organize, and oversee daily field sales activities, ensuring effective territory coverage, and customer engagement
• Design and execute effective sales processes and Go-to-Market engagement strategies while ensuring alignment across DSG brands (including: DSG, Golf Galaxy, House of Sports and Public Lands)
• Share strategic vision, goals and objectives, ensuring clear communication and cascade with entire team
• Design and standardize sales model, and govern sales processes; embed tools, enablement, data and analytics into workflows to further optimize sales strategy
• Conduct virtual and physical co-travels with FSM’s and ASM to coach, develop, recognize, and gather best practices
• Utilize internal tools to drive effectiveness (Teams, Microsoft, SFDC, Seismic, Map Anything, etc.), to develop materials and systems to increase Field Team productivity and adherence to role expectations
• Develop and oversee the team budgets (travel, contest, store operations) to strategically support all client engagements and optimize resource utilization
• Maintain strong organizational culture through implementing programs that drive employee development, morale, motivation, leveraging SYF leadership commitments, Great Places to Work efforts and championing diversity and inclusion principles
• Provide leadership to ensure adherence to company policies, ethical sales practices external and internal compliance and regulatory requirements
• Provide executive level updates on overall performance
• Perform other duties and/or special projects as assigned

VP, Sales Leader – DSG

• Support development of the roadmap for the Payment Hub’s products and services
• Develop, maintain, and prioritize the product backlog
• Clarify product requirements and ensure delivery against expectations
• Write and prioritize user stories
• Oversee testing process and release process
• Lead Post-Prod Validation
• Create and maintain standardized functional documentation of each feature
• Lead scrum teams and engage with stakeholders