VP, Performance Media
Synchrony
VP, Performance Media
Synchrony
full-time
Posted on:
Location Type: Hybrid
Location: Chicago • California, Connecticut, Illinois, Kansas, New York • 🇺🇸 United States
Visit company websiteSalary
💰 $150,000 - $250,000 per year
Job Level
Lead
About the role
- Lead the digital and media strategy across diverse channels
- Manage and scale a team of 25+ media experts
- Oversee media planning and buying strategies across all channels
- Collaborate with cross-functional teams to deliver full-funnel campaigns
- Drive campaign testing and performance analysis
Requirements
- Bachelor’s degree or high school diploma/GED with 12+ years of marketing or agency experience
- 8+ years of experience leading media strategy across various channels
- 7+ years of direct people management and leadership experience
- Proven success managing media planning and buying efforts
- Strong analytical skills and proficiency with audience tools
- Ability to build compelling business cases for pilot programs
Benefits
- Flexible work arrangements
- Professional development opportunities
- Bonuses
- Health insurance
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
media strategymedia planningmedia buyingcampaign testingperformance analysisaudience tools
Soft skills
leadershipteam managementcollaborationanalytical skillsbusiness case development
Certifications
Bachelor’s degreehigh school diplomaGED