Senior Manager, Global Strategic Insights

Stanley Black & Decker, Inc.

full-time

Posted on: 9/6/2025

Origin: • 🇺🇸 United States

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Senior

Assembly

About the role

Create and align priorities with senior leaders to implement strategic learning plans to address the most critical questions for the business
Create immersive experiences that bring the needs of the consumer and end user to life for business teams
Build and share compelling stories with business leaders that provide insight to how consumer behaviors are influencing our categories
Provides regular and actionable input into the strategy and key priorities of the function
Acquire, synthesize, and socialize trends to inspire innovation
Guide specific research development and execution using expertise in a variety of research methods
Identify and assess new business opportunities at the category, brand, retailer, country, and global level
Synthesize disparate data and make recommendations grounded in consumer and market knowledge and guided by a broader sense of the business
Measure and evaluate in-market success, leveraging key learnings to optimize new product development process
Create strong partnerships with vendors and cross-functional leadership to drive collaborative success
Build advocacy for sustained organizational investment in end user and shopper understanding
Vet agency and vendor partner capabilities for regional and global scale
Select suppliers to partner with and shares experiences openly with the consumer insights community

Bachelor’s Degree
MBA a plus
8+ years of professional experience in Consumer Insights / Research, Brand or Shopper Marketing, and/or Marketing Strategy
Expertise in a variety of qualitative and quantitative consumer research techniques and data analytics
Excellent communication skills
Experience building holistic learning plans that integrate data, trends, and primary research
Experience blending quantitative & qualitative learning for a clear story and action plan
Ability to plan, follow through, and drive results through activation within an organization
Ability to juggle and manage communication across multiple priorities and key stakeholder needs
Experience in influencing senior stakeholders; leading cross-functional teams toward strategic, and culturally-relevant global solutions
Creative problem solver
Experience analyzing market share and market intelligence data
Ability to think and act strategically
Ability to “connect the dots” and drive toward bigger picture insights
Ability to synthesize a large amount of data and craft a clear, concise "story" to sell business solutions
Ability to show complex information in a simple, visual and graphical way that drives understanding
This role is not eligible for visa sponsorship (H1B, OPT/CPT, TN etc)