Spring & Bond

Associate Director, Programmatic

Spring & Bond

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇺🇸 United States

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Salary

💰 $95,000 - $118,000 per year

Job Level

Senior

About the role

  • Actively manage and oversee key account campaigns including media planning, campaign execution, and ongoing optimizations
  • Project manage all incoming and outgoing requests to ensure all information is provided and accurate for the Ad Operations team to execute
  • Oversee detailed elements of the project, including tracking metrics, identifying any issues that may negatively impact performance, and making adjustments.
  • Oversee multi-million dollar paid media budget effectively; ensure brand awareness across all digital and social media channels to achieve client KPIs within scope and budget
  • Analyze performance data to identify trends, measure campaign effectiveness, and partner with Client Services to implement improvements
  • Ensure successful planning, execution, and optimization of digital media campaigns to drive optimal effectiveness based on clients’ needs. This involves leveraging channels, including paid search, paid social, CTV, and programmatic
  • Works between departments to ensure collaboration and effective communication for the Ad Operations team
  • Manage a campaign management team
  • Establish clear roles and expectations for the Ad Ops team
  • Play an active role in driving collaboration, communication, and best practice sharing across the organization
  • Recruit, train, and mentor new team members
  • Keep up with industry trends and best practices
  • Follow established work rules, policies, and procedures

Requirements

  • Bachelor's Degree or equivalent work experience
  • 7 - 10 years of experience in digital media buying required
  • Advanced understanding of GCM, DSPs, Google Ads, LinkedIn & Meta
  • Advanced analytical and creative problem-solving skills
  • Strong attention to detail
  • Advanced Excel skills, intermediate PowerPoint, Microsoft Word & Google Suite skills
  • Desire to continually learn, improve, and support the Ad Operations team
  • Ability to self-manage under deadlines
  • Demonstrates professional verbal and written communication skills
  • Ability to work traditional and non-traditional office hours as needed
Benefits
  • Remote-first team environment
  • Coverage for medical, dental, and vision insurance for you and your dependents
  • Disability insurance plan
  • Matching 401K
  • Parental leave
  • Other fun health & wellness perks

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
digital media buyingcampaign managementmedia planningcampaign executionperformance analysisbudget managementdata trackingproblem-solvingExcelGoogle Ads
Soft skills
attention to detailcommunicationcollaborationleadershipmentoringself-managementadaptabilitycreativityorganizational skillsteam management
Certifications
Bachelor's Degree
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