Spring & Bond

Director

• Actively manage and oversee key account campaigns including media planning, campaign execution, and ongoing optimizations
• Project manage all incoming and outgoing requests to ensure all information is provided and accurate for the Ad Operations team to execute
• Oversee detailed elements of the project, including tracking metrics, identifying any issues that may negatively impact performance, and making adjustments.
• Oversee multi-million dollar paid media budget effectively; ensure brand awareness across all digital and social media channels to achieve client KPIs within scope and budget
• Analyze performance data to identify trends, measure campaign effectiveness, and partner with Client Services to implement improvements
• Ensure successful planning, execution, and optimization of digital media campaigns to drive optimal effectiveness based on clients’ needs. This involves leveraging channels, including paid search, paid social, CTV, and programmatic
• Works between departments to ensure collaboration and effective communication for the Ad Operations team
• Manage a campaign management team
• Establish clear roles and expectations for the Ad Ops team
• Play an active role in driving collaboration, communication, and best practice sharing across the organization
• Recruit, train, and mentor new team members
• Keep up with industry trends and best practices
• Follow established work rules, policies, and procedures

Associate Director, Programmatic

• Lead the translation of competitive intelligence, market research, and audience insights into actionable media strategies.
• Shape media approach, channel mix, and budget recommendations to achieve client business objectives.
• Support the development of measurement frameworks, reporting, and test-and-learn agendas to optimize performance.
• Review and refine reporting deliverables; challenge insights and provide context for campaign optimizations.
• Provide thought leadership by monitoring and synthesizing media and industry trends, ensuring internal teams and clients stay informed and strategically positioned.
• Develop POVs, case studies, and best practices that influence client decision-making and inspire new approaches.
• Contribute to Big Ideas and brand planning initiatives.
• Collaborate with Client Services, BI, and Ad Ops to ensure strategic alignment across all client deliverables.
• Lead and support client workshops and strategic planning sessions as needed.
• Prioritize and manage Asana tasks with the Director; delegate and oversee project execution.

Associate Director – Strategy

Business Intelligence Developer

• Transform raw data into actionable insights that power marketing strategy and business growth for pharmaceutical and medical device clients
• Develop SQL queries within a Snowflake Data Warehouse to create standard reporting views and tables
• Analyze and design datasets leveraging in-house data and integrating adjacent datasets
• Collaborate with data engineers, BI analysts, and strategists to ensure data pipelines meet business and reporting needs
• Assist in QA and validation of report data to ensure accuracy and consistency
• Organize and document logic for data ingestion and integration into reporting views
• Perform exploratory data analysis to support ad hoc business questions
• Support data-driven storytelling for both internal and client presentations

Associate Director, Programmatic

Associate Director – Strategy

Associate BI Developer