Spotlight Sports Group

Paid Social Media Executive – Sports

Spotlight Sports Group

contract

Posted on:

Location Type: Hybrid

Location: London • United Kingdom

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About the role

  • Own the execution and performance of both organic social content and paid media campaigns across UK/IRE markets, building a distinctive sports betting brand presence while driving measurable growth.
  • Lead day-to-day organic social content across X, Instagram, Facebook and TikTok, primarily focused on English football.
  • Develop and maintain a consistent brand voice across all social platforms.
  • Create engaging, platform-native copy and collaborate on supporting creative assets.
  • Plan, launch and optimise paid social campaigns across Meta, X and TikTok across multiple brands.
  • Manage campaign budgets and ensure spend is tracked and delivered effectively.
  • Build and test audiences (including retargeting and lookalikes) to improve performance.
  • Monitor, analyse and optimise both organic and paid performance using data-driven insights.
  • Deliver clear performance reporting and actionable recommendations to stakeholders.
  • Ensure all content and campaigns comply with gambling regulations.

Requirements

  • - 2+ years’ experience in social media, with paid media experience advantageous.
  • - Strong knowledge of sports (especially English football) and betting audiences.
  • - Strong copywriting skills and understanding of social best practice.
  • - Confident in analysing performance data and optimising campaigns.
  • - Highly organised, detail-oriented and comfortable working at pace.
Benefits
  • We offer a range of well-being initiatives, including private medical insurance, excellent parental leave, a working globally policy, mental health support, assistance programs, and social gatherings. We also provide a pension scheme and various other benefit schemes. Plus, we all get our birthdays off work and enjoy 25 days of holiday per year.
  • We’ve also got you covered with life assurance and exclusive perks like the Star card and our Step Further Awards (our employee recognition program) to recognise your dedication. For those working via the hybrid model (in the office and at home) we’ve made commuting easier with our Season Ticket Loan and Cycle to Work Scheme.
  • You can also take advantage of complimentary access to our Racing Post Members Club, complete with an Ultimate Membership. We believe in making a positive impact beyond the workplace, and you'll have the chance to volunteer two days per year with our charity partner,
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
social media managementpaid media campaignscopywritingdata analysiscampaign optimizationaudience targetingperformance reportingbudget managementcontent creationbrand voice development
Soft Skills
organizational skillsdetail-orientedcommunication skillscollaborationtime managementanalytical skillscreativityadaptabilitystakeholder managementproblem-solving