Product Marketing Manager, Programmatic
Spotify
full-time
Posted on:
Location Type: Hybrid
Location: New York City • New York • United States
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About the role
- Drive product and feature development of Spotify’s programmatic advertising solutions, tapping into your market knowledge to help R&D teams identify and prioritize the most impactful work.
- Deeply understand customer segments and collect high-quality product feedback to influence product roadmaps and to guide global marketing tactics.
- Develop product positioning strategies that clearly articulate the value proposition of Spotify and differentiate us in market.
- Lead product launches with a multitude of cross-functional teams including sales, operations, PR, marketing, and more.
- Support global product adoption and growth through market expansion, sales enablement, and thought leadership.
Requirements
- You have a minimum of 5+ years of experience within the digital advertising industry, with a keen understanding of programmatic advertising. Product marketing experience preferred.
- You have a BA/BS degree or equivalent; master’s degree a plus.
- You have a strong experience leading cross-functional teams and a track record of influencing senior stakeholders in product/engineering, partnerships, operations and sales.
- You have experience with customer research and are proficient using data/insights to inform product/GTM strategy
- You have strong opinions about what we should build and why, balancing quantitative and qualitative points to influence strategic decisions.
- You have experience working globally and are empathetic to customer needs
- You have experience launching cross-functional go-to-market launches
- You have a track record of collaborating with a variety of cross-functional stakeholders in a fast-paced environment
- You can explain the value of highly technical concepts in human, relatable, and compelling language.
- You have experience presenting to large industry groups and meeting with senior external stakeholders.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
programmatic advertisingproduct marketingcustomer researchdata analysisgo-to-market strategyproduct positioningproduct developmentmarket expansionsales enablementproduct launch
Soft Skills
leadershipinfluencingcollaborationcommunicationempathystrategic thinkingcustomer-centricitypresentation skillscross-functional teamworkfast-paced adaptability
Certifications
BA/BS degreemaster’s degree