SPENGA

Marketing

• Develop and execute grassroots marketing campaigns in the local community
• Identify, coordinate, and attend local events, pop-ups, partnerships, and community opportunities
• Build relationships with local businesses, schools, organizations, influencers, and community groups
• Support email and text campaigns to current members, leads, past members, and cold traffic
• Help create campaigns to re-engage old leads and former members
• Track marketing performance metrics and report results to management
• Work with studio leadership to evaluate campaigns and adjust marketing strategy
• Support social media campaigns across platforms such as Facebook, Instagram, TikTok, YouTube, and LinkedIn
• Assist with content creation, scheduling, posting, and community engagement
• Help grow and manage a monetized social media page
• Create and organize marketing materials for events, campaigns, and local outreach
• Assist with lead generation, lead nurturing, and promotional campaigns
• Bring new ideas to help increase brand awareness, trial visits, memberships, and community engagement

Marketing Intern

Sales

• Responsible for the sales performance and success of the studio
• Running the day-to-day lead generation, tracking, and membership sales
• Managing a sales team dedicated to promoting the SPENGA brand
• Manage and exceed sales and retention expectations
• Manage all sales aspects of the business including lead generation, grassroots marketing, and establishing business to business relationships
• Lead, train, motivate, and manage all staff to represent SPENGA
• Sell memberships and retail
• Retain and increase client participation
• Submit accurate and timely reports
• Plan and promote entertaining and productive events through community outreach and business partnerships
• Promote, sell, and add to the SPENGA culture in and out of the studio.

Marketing Intern

Fitness Studio Sales Manager