Southern Roots Vegan Bakery

Graphics Designer

• Design and produce Instagram Stories, static posts, carousels, and visual editorials aligned with our brand aesthetic and seasonal campaigns
• Concept, shoot, and edit short-form video content including Reels and TikToks
• Maintain brand consistency across all visual outputs — typography, color, tone, and style
• Stay ahead of visual trends on Instagram and TikTok, bringing fresh ideas and formats to the team
• Collaborate with the marketing team to bring campaign ideas to life visually
• Support content calendar execution by delivering assets on time and to spec
• Assist with on-site content capture at retail locations and production/warehouse space as needed

Graphic Designer, Content Creator

Social Media Manager

• Manage and maintain our presence across multiple social media platforms (Instagram, TikTok, Facebook, LinkedIn, and more)
• Schedule and organize content using our content calendar, keeping posts timely, on-brand, and aligned with seasonal campaigns
• Support the execution of overarching marketing campaigns with an understanding of strategy and brand voice
• Partner with the Marketing Lead to monitor content performance, surface key insights, and contribute to campaign reporting — translating data into clear takeaways that drive strategy forward.
• Engage with our online community — responding to comments, DMs, and fostering genuine connection with our audience
• Stay current on social media trends and bring fresh, relevant ideas to the table
• Spend time in both our retail and warehouse environments to stay connected to the product and team (minimum 2 days/week in-person)

Graphic Designer, Content Creator

Social Media, Community Impact Coordinator