Sophos

Director, Field and Channel Marketing

Sophos

contract

Posted on:

Origin:  • 🇦🇺 Australia

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Job Level

Lead

Tech Stack

CloudCyber Security

About the role

  • Director, Field and Channel Marketing APAC & Japan - 12 month contract
  • Hands-on, player-coach senior marketing leader reporting to VP Marketing, APJ
  • Lead field marketing strategy and execution for ASEAN and ANZ and APJ-wide campaign localization
  • Manage 4 direct reports and mentor regional dotted-line team members
  • Own development, localization, and rollout of integrated demand generation and channel partner programs
  • Collaborate closely with sales, channel partners, product marketing, digital, and ops teams
  • Drive data-led decision making, track KPIs (MQLs, pipeline, ROI), and manage regional marketing budgets
  • Act as central orchestrator aligning cross-functional priorities while empowering local activation

Requirements

  • 10+ years of marketing experience in B2B technology, with a strong background in field marketing, demand generation, and/or channel marketing
  • Proven experience leading regional or cross-country marketing teams in complex, matrixed global organizations
  • Demonstrated ability to collaborate cross-functionally with Sales, Channel, Product Marketing, and Global Campaign teams
  • Deep understanding of data-driven marketing strategies, including campaign performance measurement, reporting, and optimization
  • Familiarity with ABX methodologies, CRM systems (e.g., Salesforce), and MAPs (e.g., Marketo, HubSpot)
  • Strong stakeholder management and communication skills, with the ability to influence senior leaders
  • Passion for cybersecurity, challenger brands, and driving results through creativity, agility, and customer obsession
  • Proven leadership experience with the ability to manage, motivate and grow high-performing regional teams
  • Experience managing fixed budgets and optimizing spend for maximum return
  • Exceptional project management and time management capabilities