Sol de Janeiro

Associate Director, Ecommerce Merchandising

Sol de Janeiro

full-time

Posted on:

Origin:  • 🇺🇸 United States • New York

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Salary

💰 $150,000 - $165,000 per year

Job Level

Senior

About the role

  • Lead orchestrated strategy of digital store through merchandising, content, UX, testing, technical infrastructure and operations to drive traffic and sales
  • Highlight and follow through on top site priorities and technology, product, & testing roadmaps
  • Oversight of promotions, site content updates, merchandising and product setup ensuring functionality meets company expectations
  • Maintain site ADA compliance and ensure updated standards are met by technology partners
  • Analyze site performance metrics and trends alongside Customer Relationship Director and deliver product performance and consumer behavior insights
  • Communicate key updates (site, product, promotional) to Operations and Customer Service teams
  • Ad hoc reporting and analysis to support insights
  • Initiate and maintain communication of product sales data, product trends, and inventory information to cross-functional partners
  • Own and report on product mix performance vs targets and provide action plans to optimize product performance on Ecommerce site
  • Collaborate with DTC, Inventory, & Forecasting teams on item-level sales and buying plans
  • Partner with Americas and Product Marketing to inform DTC marketing calendar, product exclusives, promotional products, and launch timing
  • Identify whitespace opportunities through customer data, sales trends, and competitive analysis to inform product development
  • Work with Global Consumer Engagement, Global Product Marketing, and Ecomm Creative teams to oversee briefs to Creative & Copy for site assets
  • Reports to Director, DTC

Requirements

  • 7+ years of experience in ecommerce (Beauty or wellness experience preferred)
  • 2-3 years of team leadership
  • Strong understanding of DTC best practices and ecommerce platforms (Shopify Plus preferred)
  • Experience with analytics tools (Google Analytics, ContentSquare, etc.)
  • Strong communicator with ability to present strategic ideas across all levels and functions
  • Proven success working cross-functionally in a fast-paced, entrepreneurial environment
  • Champion of new ideas and deep sense of curiosity
  • Collaborative and solution-oriented mindset
  • Strong project management, analytical and presentation skills
  • Nice to have: experience with DTC-first brands transitioning from high-growth to maturity, aesthetic sensibility for on-site merchandising, background in subscription models and bundling strategies
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