Content Marketing Manager – Social Media, Lead Gen
Kit
Senior Content and Social Media Marketing Manager
Socure
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $126,000 - $140,000 per year
Job Level
Senior
Tech Stack
Cyber Security
About the role
- Develop and implement a cohesive, multi-platform content and social strategy that supports the company’s overall marketing goals.
- Expand Socure’s presence beyond LinkedIn, cultivating audiences on channels such as Substack, Reddit, Product Hunt, and other niche or emerging communities relevant to our market.
- Leverage AI-powered tools (for content creation, insights, trend analysis, and campaign optimization) to enhance efficiency and creativity while maintaining brand authenticity.
- Create and curate high-quality, engaging content across platforms, including written posts, infographics, videos, newsletters, and other multimedia formats.
- Manage and grow the company’s LinkedIn page, fostering community engagement and supporting executive thought leadership initiatives.
- Ramp up and evolve Socure’s employee advocacy program to increase reach, consistency, and brand amplification.
- Collaborate with cross-functional teams (Product, Sales, Customer Success, etc.) to ensure content alignment and maximize distribution opportunities.
- Partner with Product and Growth teams to amplify launches on platforms like Product Hunt, ensuring strong positioning and engagement.
- Monitor, analyze, and report on key social and content metrics to measure effectiveness and inform strategy refinements.
- Stay current with industry trends, platform innovations, AI advancements, and best practices in social and content marketing.
- Contribute to broader content marketing campaigns, including podcasts, video series, and thought leadership assets.
Requirements
- 4–6+ years of experience in brand, content, or digital marketing, preferably in a B2B SaaS technology company within identity, fraud prevention, cybersecurity, fintech, or financial crime.
- Proven success in managing and growing multi-channel social strategies (LinkedIn, Substack, Reddit, Product Hunt, etc.).
- Experience using AI tools for content ideation, production, audience insights, and workflow automation.
- Strong writing, editing, and storytelling skills tailored to diverse audiences and platforms.
- Experience building and managing executive social presence and thought leadership.
- Demonstrated ability to analyze and act on social media and content performance data.
- Skilled in social media management tools such as Sprout Social (or similar).
- Strong project management skills; thrives in fast-paced, deadline-driven environments.
Benefits
- Offers Equity
- Offers Bonus
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
content strategysocial media strategycontent creationcontent curationdata analysiswritingeditingstorytellingproject managementaudience insights
Soft skills
community engagementcollaborationcreativityadaptabilitycommunicationleadershipanalytical thinkingtime managementproblem-solvingstrategic thinking
