Social Discovery Group

Senior User Acquisition Manager, Mobile Apps

Social Discovery Group

full-time

Posted on:

Location: 🌎 Anywhere in the World

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Job Level

Senior

About the role

  • Social Discovery Group (SDG) is a global social discovery company uniting 60+ brands and 500 million users; portfolio includes dating and social platforms.
  • Set up, launch, and optimise advertising campaigns to promote mobile apps.
  • Manage budgets to achieve product and performance goals.
  • Run A/B tests and iterate quickly on numerous hypotheses.
  • Evaluate campaign performance and monitor key product metrics.
  • Collaborate on ad creative concepts and prepare briefs for the creative team.
  • Work closely with partners, creative, and product teams.
  • Analyse user acquisition funnels and optimise for key in-app events.

Requirements

  • Proven experience in mobile app advertising via Google, Meta, TikTok, and Apple Search Ads.
  • Successful track record with web-to-web funnels.
  • Strong analytical skills; experience with Appsflyer.
  • Experience with cohort analysis.
  • CPA network experience is a plus.
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