Snowflake

Senior Manager, Sales Programs

Snowflake

full-time

Posted on:

Location: California • 🇺🇸 United States

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Salary

💰 $154,000 - $215,200 per year

Job Level

Senior

Tech Stack

Go

About the role

  • Build a framework to replicate the Sales Program motion at scale. Have an eye towards frameworks, repeatable processes, and engagement models to deliver a successful way to activate the field
  • Design, develop, and launch scalable Sales Programs and sales plays, aligned with GTM strategies and business priorities
  • Collaborate cross-functionally with Sales Leadership, Marketing, Product, Sales Operations, and other Enablement teams to ensure seamless execution of Sales Programs
  • Be an expert orchestrator - managing the end-to-end lifecycle of a Sales Program, from concept and planning to launch, execution, and post-program analysis.
  • Develop comprehensive program plans, including objectives, target audiences, content requirements, training needs, and success metrics
  • Coordinate the creation and delivery of enablement assets and training materials to support Sales Programs (e.g., battlecards, messaging guides, playbooks, sales decks).
  • Monitor and track program performance, providing regular updates and insights to stakeholders
  • Identify areas for improvement and optimize Sales Program effectiveness through continuous feedback and analysis
  • Stay informed of industry best practices and emerging trends in sales enablement and program management

Requirements

  • 10+ years of experience in sales enablement, program management, sales operations, or a related field within a fast-paced, high-growth technology company.
  • Demonstrated experience designing, launching, and managing successful sales programs or sales plays.
  • A background in Product Marketing &/or Enablement is ideal for this role
  • Strong understanding of sales methodologies, GTM strategies, and the sales lifecycle.
  • Proven ability to work cross-functionally and build strong relationships with diverse stakeholders.
  • Excellent project management skills with the ability to manage multiple priorities simultaneously.
  • Exceptional communication (written and verbal), presentation, and interpersonal skills.
  • Data-driven mindset with the ability to analyze program performance and extract actionable insights.
  • Proficiency with CRM systems (e.g., Salesforce) and sales enablement platforms.
  • Bachelor's degree or equivalent practical experience. MBA Preferred.
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