SNDL Inc.

Director, Retail Operations

SNDL Inc.

full-time

Posted on:

Location Type: Hybrid

Location: Edmonton • Canada

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Salary

💰 CA$145,000 per year

Job Level

Lead

About the role

  • Provide leadership and direction to Regional / Area Managers and field leadership teams
  • Ensure consistent execution of brand standards, merchandising, promotions, and store operations.
  • Lead and mentor Regional/ Area Managers to deliver exceptional customer service, effective sales strategies, and operational excellence across the assigned region.
  • Drive talent development by identifying, mentoring, and inspiring future leaders, ensuring a strong pipeline for succession planning.
  • Build leadership capability and accountability across Regional Manager teams, including performance expectations, succession planning, and leadership development.
  • Foster a collaborative, high-performing culture aligned with SNDL’s core values and mission.
  • Own end-to-end retail operating performance across SNDL’s owned retail banners and regions
  • Set, monitor, and drive KPIs including sales, margin, labour, shrink, conversion, and customer experience
  • Lead annual operating plans and support long-range retail growth strategies
  • Ensure operational guidelines and customer-related functions comply with SNDL’s policies and provincial regulatory requirements.
  • Respond to audit reports, identify areas for improvement, and implement corrective actions to maintain compliance and operational efficiency.
  • Drive customer satisfaction by maintaining a strong focus on service excellence and creating memorable shopping experiences.
  • Leverage customer insights, market trends, and competitive intelligence to inform regional strategies and improve traffic, conversion, and customer experience.
  • Monitor market trends and customer feedback, leveraging insights to improve store performance and drive revenue growth.
  • Ensure stores execute promotions, merchandising, and branding strategies effectively.
  • Translate financial and operational data into forward looking insights, forecasts, and recommendations that inform enterprise decision making.
  • Meet or exceed budget targets by optimizing revenue growth and controlling costs across the region.
  • Develop and implement strategic initiatives to enhance operational efficiency and profitability.
  • Partner with SLT to shape regional priorities, manage risk, and align operating plans with corporate goals.
  • Own enterprise level regulatory compliance and risk management across regions, including audit readiness, trend analysis, and preventative controls.

Requirements

  • Bachelor’s degree in Business or related field, or equivalent experience
  • 10+ years of progressive retail operations experience, including 5+ years in multi-unit leadership roles
  • Proven experience leading Regional/Area Managers and managing large, geographically dispersed teams
  • Strong financial acumen with experience owning P&Ls, budgets, and retail KPIs
  • Demonstrated ability to influence cross-functional partners and lead complex, enterprise level initiatives.
  • Strong preference for experience operating in highly regulated retail environments with complex compliance requirements.
  • Strong ability to leverage retail systems and data analytics to drive insights, performance, and decision-making.
  • Ability to travel and meet regulatory security requirements.
Benefits
  • Competitive compensation including performance-based bonuses and annual salary reviews.
  • Comprehensive health and dental benefits, including a Healthcare Spending Account.
  • Three weeks of paid vacation with annual rollover.
  • Flexible, hybrid work arrangements to support work-life balance.
  • Recognition and rewards programs that celebrate individual and team achievements.
  • Employee & Family Assistance Program (EFAP) with mental health, financial, and family support.
  • Employee perks and discounts program, offering savings across fitness, wellness, lifestyle, retail, and everyday services.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
retail operationsfinancial acumenP&L managementbudget managementKPI monitoringdata analyticsoperational efficiencystrategic initiativescompliance managementaudit readiness
Soft Skills
leadershipmentoringcollaborationcustomer serviceinfluencingcommunicationtalent developmentperformance managementproblem-solvingdecision-making