Snaitech

Manager

• Support the design, implementation, and continuous improvement of loyalty programs and customer engagement initiatives across online channel
• Assist in designing and refining the online loyalty program, including objectives, mechanics, reward structures, and feasibility assessments (economic and technical)
• Support the continuous evolution of the loyalty strategy through benchmarking, customer insights, and analysis of engagement trends
• Collaborate with Snai Commercial team to define a unified strategy for engaging the online customer base
• Act as a contributor to the Loyalty Agile Team, supporting backlog refinement, requirement finalization, and prioritization of activities for planning, testing, and delivery
• Coordinate with internal stakeholders (Product, IT, Marketing, Responsible Gaming, Legal, Compliance) to support requirement definition, implementation, and launch activities
• Assist in defining and executing online program launch and communication plans with the Marketing team, ensuring alignment with broader brand and commercial goals
• Support the planning and execution of awareness and engagement campaigns across online channels, collaborating with the Marketing team to maximize reach and impact
• Track loyalty program KPIs (engaged customers, loyalty transactions, bonus spending, CSI) and suggest actionable improvements
• Monitor the evolution of program resources (e.g., points fund, bonus allocation) and contribute to strategies to mitigate risk and maximize effectiveness

Loyalty & Engagement Associate Manager

• Contribute to the execution of SNAI’s brand and communication strategy
• Ensure the consistent application of brand identity, tone of voice and visual guidelines across all communication materials and assets
• Lead the delivery of integrated communication campaigns and consumer activations, from briefing to execution
• Translate commercial and product priorities into clear and effective communication outputs and campaigns
• Coordinate internal teams (Content & Visual, Omnichannel, Customer Experience) and external agencies
• Work in close collaboration with Digital & Social Media teams
• Partner with Marketing Intelligence & Insights to leverage data and performance learnings
• Support the correct implementation of brand guidelines
• Ensure full compliance with industry regulations and safeguard brand reputation
• Manage external agencies and suppliers
• Manage and develop assigned resources.

Brand Associate Manager

Risk

• Project Management on Share Platforms
• Formalize business ideas for submission to the central structure (Product/Operations).
• Validate User Requirements (URs) and Functional Analysis for all strategic projects.
• Coordinate brand priorities, including initiative briefs (expected benefits, KPIs, timelines, CAPEX, etc.).
• Plan and monitor the brand’s project/basket/evolution roadmap.
• Track project progress, manage escalations, and report deviations from initial URs.
• Ensure timely communication with business stakeholders on initiative status.
• Participate in User Acceptance Testing (UAT) with business representatives and provide Go/No-Go recommendations for production releases.
• Support initiative launches, including timeline alignment, crowd-testing coordination, commercial planning, customer feedback collection, and KPI validation.
• Define user requirements with relevant stakeholders.
• Serve as Business Owner for brand front-end platforms: website, mobile app, in-store technology solutions.

Loyalty & Engagement Associate Manager

Brand Associate Manager

Online Customer Journey Governance Lead Specialist