Skull Bliss

Creative Strategist, Freelance

Skull Bliss

full-time

Posted on:

Location Type: Remote

Location: United Kingdom

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About the role

  • Develop creative strategies and concepts for performance campaigns across Meta (and occasionally other platforms such as AppLovin or Google) for our brands Skull Bliss and Noro Arts
  • Analyze campaign performance, market trends, and competitor activity to generate data-driven creative insights
  • Write clear, actionable creative briefs for our content team and collaborate closely with designers, video editors, and videographers
  • Develop storylines, hooks, and visual directions for new ads (both video and image formats)
  • Identify creative test hypotheses and translate key metrics (CTR, hook rate, ROAS, etc.) into actionable improvements
  • Continuously optimize existing creatives based on performance data
  • Research social media and advertising trends to refine and evolve our brands’ creative direction

Requirements

  • Experience in Creative Strategy, ideally in a performance-driven environment
  • Strong analytical mindset with the ability to connect data to creative decisions
  • Proven experience in writing creative briefs and collaborating with performance and design teams
  • A conceptual thinker with a strong sense for storytelling, visuals, and hooks that resonate on Facebook and Instagram
  • Very good English skills, both written and spoken
  • Organized, proactive, and self-motivated, with the ability to prioritize and manage multiple projects efficiently
Benefits
  • We are a proud Remote Working Employer!
  • Let us know your favourite out-of-office workplace and lead a “work from everywhere” lifestyle
  • Keep your balance with flexible working hours keeping the peak periods in mind where we’d need your flexibility in working hours.
  • We create family-friendly surroundings by offering part-time and flexible working hours, respecting commercial peak times (festive seasons/sale periods)
  • The freedom to actively participate in shaping operational marketing and the opportunity to develop professionally
  • A culture of trust, empowerment and constructive feedback in a positive and inspiring work atmosphere
  • Dynamic team with flat hierarchies, short decision paths and an open and positive feedback culture
  • Personal discounts
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
creative strategycampaign performance analysisdata-driven insightscreative briefs writingstorytellingvisual directionperformance optimizationCTRhook rateROAS
Soft Skills
analytical mindsetcollaborationconceptual thinkingorganizational skillsproactivityself-motivationproject managementcommunication skills