Skilled Wound Care

Physician Recruitment Marketing Specialist

Skilled Wound Care

full-time

Posted on:

Location Type: Remote

Location: California • United States

Visit company website

Explore more

✨ AI Apply
Apply

Salary

💰 $70,000 - $85,000 per year

About the role

  • Actively monitor physician labor market shifts, including compensation benchmarks, burnout statistics, and migration patterns.
  • Conduct regular audits of competitor "Physician Value Propositions" and digital footprints.
  • Architect and manage sophisticated Google Ads campaigns.
  • Manage our presence and high-level targeting on niche physician platforms (e.g., Doximity, NEJM CareerCenter, JAMA Network, and LinkedIn).
  • Translate market data into compelling ad copy and nurture sequences.
  • Analyze the "Physician Journey" from initial search query to lead capture.
  • Deliver monthly "State of the Market" reports that correlate our marketing performance with broader industry trends.

Requirements

  • At least 2 years of direct experience in the physician recruitment (MD/DO focus).
  • 3–5 years in a marketing role with a heavy emphasis on analytics or market research.
  • Mastery of Google Ads (Search & Display) and Google Analytics.
  • Deep familiarity with physician-specific digital ecosystems and job board algorithms.
  • Experience with CRM/Marketing Automation tools to track lead attribution and long-term engagement.
  • Ability to synthesize complex data (e.g., MGMA benchmarks, specialty-specific shortages) into a cohesive marketing plan.
  • Exceptional writing skills with the ability to maintain a high-level, "physician-to-physician" tone in all digital communications
Benefits
  • Health insurance
  • Paid time off
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
Google AdsGoogle Analyticsmarket researchdata analysislead attributionmarketing automationad copywritingauditingdigital marketingcampaign management
Soft Skills
writing skillsdata synthesiscommunicationanalytical thinkingattention to detailstrategic thinkingcollaborationcreativityproblem-solvingadaptability