SimpsonScarborough

General

• Lead day-to-day client communications related to media strategy and performance
• Translate insight into strategy by synthesizing research, performance data, enrollment trends, and market signals
• Develop full-funnel, multi-channel media strategies
• Lead audience prioritization by identifying and prioritizing target audiences
• Partner with Creative, Strategy and Accounts teams to ensure messaging is aligned to audience mindset
• Define success and drive performance by establishing KPIs aligned to campaign goals.

Media Strategist

Project Manager

• Lead, coach, and develop a team of project managers, building a culture of accountability, continuous improvement, and high performance
• Govern project performance across the agency portfolio — tracking financials, resourcing, timelines, and risk to ensure delivery excellence at scale
• Translate portfolio and financial data into KPIs, dashboards, and executive-level reporting that drive informed decision-making
• Build, standardize, and continuously improve PM systems, workflows, and documentation frameworks across the agency
• Partner with practice area leads and Account leadership to ensure strategic alignment and operational clarity across the client portfolio
• Serve as hands-on project lead for select high-priority client engagements
• Support new-business pitches and set clear expectations with clients new to the engagement
• Navigate a matrixed, cross-functional environment — exercising sound judgment when priorities compete and collaborating effectively across disciplines

Media Strategist

Associate Vice President, Project Management Office