Senior Brand Marketing Manager, D2C eCommerce
FUJIFILM Corporation
Senior E-Commerce Planner
Signet Jewelers
full-time
Posted on:
Location: Ohio • 🇺🇸 United States
Visit company websiteSalary
💰 $85,000 - $100,000 per year
Job Level
Senior
Tech Stack
Tableau
About the role
- Develop demand, shipped sales and margin plans at the day, week, month and annual level for the Ecomm channel
- Present plans and forecasts to management team
- Facilitate reporting to track performance against expectations
- Analyze historical data and current trends to identify risks and opportunities for sales, margin and recommend solutions and options to management
- Complete ad hoc/deep dive assignments and proactively seek opportunities to conduct analysis that will drive bottom line results for the online business
- Drive promotional cadence for Ecomm, taking into account what makes sense for the brand and in Stores
- Analyze the performance of promotions and make recommendations to maximize the effectiveness of the promotional calendar
- Review promotional collateral to ensure correct merchandise specifications and legal requirements
- Pull and manipulate data (site, marketing, customer, merch) from multiple resources (Adobe Analytics, Tableau, Business Objects) and bring it together in a cohesive story for online and offline customer behaviors
- Identify opportunities for process improvements and automation to standardize analysis workflows and improve efficiency
- Work cross-functionally with Merchandising, Marketing, Finance and Ecomm teams to achieve financial objectives of the brand
Requirements
- Bachelors degree in Merchandising, Marketing, Business, Finance or other related area
- 5+ years’ experience in demand planning
- Excellent analytical skills
- The ability to collaborate effectively
- Strong written and verbal communication skills
- Exceptional analytical and problem-solving skills, with the ability to synthesize complex data into clear, actionable recommendations
