Sharecare

VP, Measurement & Insights

Sharecare

full-time

Posted on:

Location Type: Hybrid

Location: New York City • New York • United States

Visit company website

Explore more

✨ AI Apply
Apply

Salary

💰 $235,000 per year

Job Level

Lead

About the role

  • Manage, inspire, develop and lead team of data analytics and research professionals.
  • Establish strategies and tactics to measure and optimize digital campaign performance.
  • Develop and execute client-specific insights and strategies.
  • Foster strong client relationships, particularly within client analytic departments.
  • Stay abreast of industry trends and emerging analytics technologies.
  • Proactive management of client program performance to maximize profitability while achieving high-quality results and client satisfaction.
  • Recommend investment allocations based on client KPIs, delivery feasibility and internal financial goals.
  • Participate in RFP brainstorming sessions with Integrated Marketing and Sales teams to incorporate performance insights into product recommendations.
  • Partner with Data Sciences team to develop campaign optimization approach.
  • Build out a centralized and comprehensive business and campaign analytics team and process.

Requirements

  • BA or BS Degree required.
  • MS/MBA in quantitative discipline (e.g., Economics, Statistics) preferred.
  • Minimum of 10+ years of similar work experience in the digital media space with experience in pharmaceutical/healthcare marketing and promotion.
  • Ability to think strategically and relate data insights to business objectives.
  • Ability to multitask, manage tight deadlines, and work effectively with cross functional teams in an ever-changing and exciting environment.
  • Strong communication skills (written and verbal) with results orientated mindset.
  • Ability to travel to attend client meetings, conferences, seminars and industry events and in person team meetings.
  • Direct experience in building novel data, digital and analytics capabilities, and leading analytics in support of critical strategic decisions around product or campaign optimization.
  • Health care business, data (e.g. Crossix, IQVIA) and campaign measurement acumen with a comprehensive understanding of the pharmaceutical industry.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
data analyticsdigital campaign performanceclient-specific insightscampaign optimizationinvestment allocationsdata capabilitiesanalytics capabilitiesstrategic decision makingmultitaskingdeadline management
Soft Skills
leadershipcommunication skillsclient relationship managementstrategic thinkingresults orientedcross-functional teamworkadaptabilityproactive managementproblem solvingorganizational skills
Certifications
BA DegreeBS DegreeMS DegreeMBA Degree