
Business Development Manager
Sensor Tower
full-time
Posted on:
Location Type: Hybrid
Location: Culver City • California • United States
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Salary
💰 $100,000 - $130,000 per year
Tech Stack
About the role
- Own and Build the Enterprise Outbound Motion
- Design and execute the outbound strategy for enterprise and strategic accounts
- Develop named account targeting frameworks and territory plans
- Define ICP segmentation, buyer personas, and enterprise messaging
- Lead From the Front (Player-Coach)
- Maintain a high personal outbound activity bar to set the standard
- Partner directly on strategic account penetration
- Join calls, refine messaging live, and help convert high-value opportunities
- Recruit and Develop High-Performance BDRs
- Hire, train, and coach BDRs focused primarily on outbound enterprise prospecting
- Build a culture of disciplined, high-quality outbound execution
- Implement structured call reviews, deal forensics, and performance coaching
- Drive Enterprise Pipeline Creation
- Exceed outbound activity and meeting generation targets
- Build multi-threaded outbound cadences (phone, email, LinkedIn, gifting, etc.)
- Create and optimize account-based outreach strategies
- Operational Ownership
- Establish and track KPIs tied to enterprise pipeline creation
- Oversee and optimize the outbound tech stack (Outreach, Apollo, LinkedIn Sales Navigator, etc.)
- Partner with Sales Ops to ensure accurate reporting, lead routing, and coverage models
- Collaborate with Marketing, but own outbound pipeline accountability
Requirements
- 5+ years of **B2B SaaS** sales experience
- Comfortability beginning as a player coach
- Proven success building and scaling outbound pipeline, especially into enterprise accounts
- Strong background as a top-performing outbound IC prior to management
- Experience selling into enterprise stakeholders and multi-threaded buying groups
- Demonstrated ability to build outbound frameworks from scratch
- High standards for activity, messaging quality, and accountability
- Experience with prospecting and sequencing tools (LinkedIn Sales Navigator, Apollo, Outreach, Salesloft, etc.)
- Comfortable operating in fast-paced, build-mode environments
- Experience in mobile, digital advertising, or data/analytics ecosystems is a plus.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B SaaS salesoutbound pipeline developmentaccount-based outreach strategiesKPI trackingmulti-threaded buying group engagementprospecting frameworkssales coachingactivity standardsmessaging qualityperformance coaching
Soft Skills
leadershipcoachingcommunicationaccountabilitycollaborationstrategic thinkingadaptabilityhigh-performance culture buildingdisciplineproblem-solving