Securian Canada

Communications Specialist

Securian Canada

full-time

Posted on:

Origin:  • 🇨🇦 Canada

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Job Level

Mid-LevelSenior

About the role

  • Develop high-quality content that aligns with the company’s strategic objectives, including social media content, press releases, articles, research reports, web copy, newsletters, presentations, speaking remarks, award submissions, case studies, whitepapers, customer/client materials and other internal/external communications.
  • Assist in executing content strategies across multiple platforms (newswire, social media, websites, etc.) to help build a positive reputation for the organization.
  • Ensure consistent messaging across all marketing and communications materials, creating alignment with the company’s brand, values, and tone of voice.
  • Secure appropriate approvals and incorporate feedback/edits into materials; coordinate with translation and design teams to finalize materials and coordinate distribution/publishing of content.
  • Set and adhere to deadlines for content production and publishing.
  • Collaborate effectively with Marketing & Communications team, cross-functional colleagues and external partners to produce high-quality content.
  • Monitor and report on media coverage, including sentiment analysis and trends.
  • Monitor and report on social media metrics and trends and make recommendations to enhance strategic communications plans.

Requirements

  • Proven writing experience: A strong portfolio of written content across various channels (digital, print, social media).
  • Experience managing content production and workflow.
  • Excellent communication skills: Ability to communicate effectively with colleagues and external stakeholders.
  • Strong organizational skills: Capable of managing multiple projects simultaneously while meeting deadlines.
  • Detail-oriented: Meticulous in ensuring content is accurate, brand-compliant, and aligned with company goals.
  • Team player: Ability to work collaboratively within a dynamic team and across departments.
  • 3 – 5 years of experience in marketing or corporate communications, ideally within the financial services or insurance industry.
  • Experience with content management systems (CMS) and project management tools.
  • Bachelor’s degree in Communications, Marketing, Journalism, or related field.
  • Working knowledge of the French language is an asset.
  • Passionate about diversity, equity and inclusion with an appetite to learn and create inclusion-focused content.
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