
Product Marketing Manager, Enterprise
Scrunch
full-time
Posted on:
Location Type: Hybrid
Location: New York City • New York • United States
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Salary
💰 $120,000 - $150,000 per year
About the role
- Create and maintain sales enablement materials: pitch decks, competitive battlecards, one-pagers, demo guides, and objection handlers.
- Deliver regular training sessions to sales team on product positioning, competitive differentiation, and demos.
- Consume customer facing calls to gather both qualitative and quantitative insights that inform our positioning.
- Own competitive intelligence: track competitors, maintain battlecards, and provide market insights.
- Define and refine enterprise positioning, messaging, and use case narratives.
- Partner with content, design, and product team to own website positioning, product launches, and customer-facing content.
Requirements
- 5-7 years of product marketing experience in B2B SaaS or enterprise software
- Ability to translate patterns into AI tasks to stay ahead in an ever-changing environment
- Proven track record creating sales enablement materials that sales teams actually find useful
- Experience training and presenting to sales teams
- Strong understanding of enterprise buyer personas and complex buying processes
- Experience with competitive intelligence and market analysis
- Self-starter who can build processes from scratch and work autonomously
- Comfortable in fast-paced, high-growth environments
Benefits
- Offers Equity 📊 Check your resume score for this job Improve your chances of getting an interview by checking your resume score before you apply. Check Resume Score
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
product marketingsales enablement materialscompetitive intelligencemarket analysisenterprise positioningB2B SaaSenterprise softwaretrainingpresentation skillscustomer insights
Soft Skills
self-starterautonomous workadaptabilitycommunicationcollaborationprocess buildingfast-paced environmentproblem-solvingorganizational skillsleadership