Product GTM Lead

Scribe

full-time

Posted on:

Location Type: Hybrid

Location: San Francisco • California • United States

Visit company website

Explore more

✨ AI Apply
Apply

Salary

💰 $175,000 - $220,000 per year

Job Level

Senior

About the role

  • Product Launches & Adoption: Be a trusted partner to the product team and own the commercial lifecycle of Scribe's products. This spans from launch strategy to sustained adoption growth. When a new product ships, you quarterback the launch, including messaging, targeting, campaigns. Post launch, you identify adoption gaps, find the right levers, and build programs to move the number.
  • Messaging & Positioning: Develop the messaging and positioning for products, features, and thematic launches.
  • Product Insights: Surface customer insights that shape product strategy and execution, from roadmap priorities to UI copy.
  • Targeting Strategy & Execution: Own the audience targeting strategy. You’ll identify, acquire, and expand the right buyers and users.
  • Business Ownership: Set and track the metrics that matter. You own the commercial success of each feature and product you touch, including proactively identifying opportunities to evolve pricing and packaging as Scribe's platform grows.

Requirements

  • Education: BA/BS degree
  • 5+ years of professional experience across any of these disciplines: product marketing, product management, strategy, or a GTM/commercial role — we care more about how you think than where you've been
  • Exceptional written, verbal, and visual communicator and storyteller with keen ability to understand the audience and distill key messages to persuade them to take action
  • Big-picture thinker with strong business discernment and high degree of creativity in identifying and capitalizing on opportunities; finger on the pulse of AI developments and cultural conversations
  • Experience developing messaging and crafting creative omni-channel campaigns
  • Comfortable getting hands-on with tools like Salesforce, Gong, Customer.io, Mixpanel — and leverages AI to accelerate analysis and move from data to decision faster
  • Strong project management, prioritization, and organization skills
  • A creative curiosity, collaborative ethic, hardworking enthusiasm, and ambition
  • A consistent ability to lead and collaborate seamlessly across functions with high EQ (emotional intelligence)
  • Comfort in a fast-growing startup environment
  • Strong understanding of B2B sales-assisted motions
Benefits
  • Some of the nicest and smartest teammates you’ll ever work with
  • Competitive salaries
  • Comprehensive healthcare benefits
  • Exciting and motivating equity
  • Flexible PTO
  • 401k
  • Parental Leave
  • Commuter Benefits (SF office employees)
  • WFH Stipend
  • Working from SF office 3x days/week
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
product marketingproduct managementgo-to-market strategymessaging developmentcampaign executionaudience targetingdata analysispricing strategypackaging strategycustomer insights
Soft Skills
written communicationverbal communicationvisual communicationstorytellingbig-picture thinkingbusiness discernmentcreativityproject managementcollaborationemotional intelligence