Scentbird

Integrated Marketing Coordinator, PR & Partnerships

Scentbird

full-time

Posted on:

Location Type: Remote

Location: New York • United States

Visit company website

Explore more

✨ AI Apply
Apply

About the role

  • Support the Development and Execution of 360° Integrated Marketing Campaigns, ensuring alignment across PR, partnerships, social, CRM, and on-site channels to deliver cohesive, high-impact launches
  • Assist in development and implementation of a comprehensive PR & Partnership strategy that aligns with our company-wide goals, enhancing our brand presence in key markets.
  • Partner with our external PR agency as well as any Partnership, and Licensing-related teams, ensuring alignment on objectives, timelines, and deliverables.
  • Coordinate the creation and distribution of press releases, media kits, and pr mailings to effectively communicate product launches and brand initiatives.
  • Assist in the planning and execution of in-person events, press and influencer activations, and other promotional activities to enhance brand visibility and engagement.
  • Gather and analyze data to assess campaign effectiveness, providing insights and performance metrics to both Scentbird leadership and the agencies for continuous improvement.
  • Lead product sampling and shipment tracking, organize meetings with key cross-functional teams, and ensure alignment on activations.
  • Identify and reach out to potential partners and collaborators that will help us reach new audiences. Create and maintain internal media lists and help build relationships with influencers and editors.

Requirements

  • A Bachelor’s Degree, ideally focused in Marketing, Media, or Communications, or comparable work experience
  • A minimum of 3 years experience working in PR, Account Management, or Operations
  • A collaborative, positive, and flexible attitude
  • Experience or interest in fragrance or beauty preferred
Benefits
  • Competitive base compensation
  • Bonus program
  • Remote first
  • Paid Time Off
  • 401k with Company Match
  • Medical, Dental, Vision, and Commuter Benefits
  • Flexible Spending Accounts, as well as Dependent Care Flexible Spending Accounts
  • Complimentary Scentbird Membership
  • A fun, creative and energetic work environment
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
360° Integrated Marketing CampaignsPR strategyPartnership strategyData analysisCampaign effectiveness assessmentProduct samplingEvent planningPress release creationMedia kit distributionInfluencer engagement
Soft Skills
collaborative attitudepositive attitudeflexible attitudecommunicationrelationship buildingteam coordinationinsight generationproblem-solvingorganizational skillsadaptability
Certifications
Bachelor’s Degree in MarketingBachelor’s Degree in MediaBachelor’s Degree in Communications