Develop a comprehensive channel strategy for the PC portfolio, including go-to-market plans, partner segmentation, and quarterly business reviews.
Contribute to the development of specific PC products and roadmaps to improve our overall market fit.
Cultivate a robust partner ecosystem around key segments (enterprise, SMB, education, government) and high-growth verticals (e.g., imaging, design, managed services).
Develop Enterprise level support framework including services ranging from remote support and advanced replacement to on-site break fix.
Monitor the entire partner lifecycle, from recruitment and onboarding to performance management and churn reduction, to understand trends to drive strategic adjustments.
Develop an MSP program designed to service and support enterprise customers for PC.
Develop strategic plans that track to incremental revenue.
Partner with product, marketing, and support teams to develop and deliver targeted campaigns and enablement content that empower our partners to succeed.
Develop channel programs to align with company profitability goals.
Monitor market trends, competitive activity, and partner performance to provide critical insights to leadership and inform strategic decisions.
Serve as a key representative for the company at industry and partner events.
Requirements
10+ years of channel sales or channel management experience, with a focus on PC hardware, peripherals, or enterprise solutions.
Demonstrated success in building and scaling partner ecosystems to achieve revenue and business objectives.
Proven expertise in managing partner programs, incentive design, and co-op funding.
Exceptional ability to build and nurture relationships at all levels, from sales representatives to senior executives.
Strong skills identifying trends and converting to growth plans.
Excellent communication, negotiation, and presentation skills.
Benefits
Medical
Dental
Vision
Life Insurance
401(k)
Employee Purchase Program
Tuition Assistance (after 6 months)
Paid Time Off
Student Loan Program (after 6 months)
Wellness Incentives
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
channel strategy developmentgo-to-market planningpartner segmentationproduct roadmap developmententerprise support frameworkMSP program developmentrevenue trackingpartner program managementincentive designco-op funding