Associate Director, Digital Strategy
S4 Capital Group
full-time
Posted on:
Location Type: Remote
Location: Missouri • North Carolina • United States
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Salary
💰 $97,000 - $118,000 per year
Job Level
About the role
- Serve as the main point of contact and client team lead for 2-3 clients with $500k/mo+ in ad spend
- Build, manage, and maintain the client relationship
- Revenue & retention responsibilities for your accounts
- Drive overall account strategy, forecasting, and planning for your accounts
- Analyze performance data and KPIs
- Lead expansion into new digital paid media channels to facilitate growth
- Familiar with sensitive advertising groups such as cryptocurrency or healthcare
- Manage a team to help fulfill and expand client’s marketing programs
Requirements
- 5+ years of paid performance digital marketing experience
- Deep familiarity working with eComm and lead generation B2C clients
- Experience forecasting and allocating digital marketing budgets across channels
- Comfortable digging into the weeds of reporting and ability to present best in class measurement strategies specific to your clients needs (familiarity with MTA, MMA, incrementality testing)
- Performance marketing specialist but familiar with upper funnel and brand marketing best practices
- You are a communication guru when presenting digital marketing strategy to C-Suite and executive audiences
- Not afraid to get in the weeds, but still able to see the trees, forest, and ecosystem
- ‘Driven’ and ‘Innovative’ are attributes commonly associated with you
- 4-year college degree or equivalent work experience
- Comfortable optimizing toward back-end metrics from a CRM such as Salesforce.
Benefits
- Excellent, full coverage medical, dental, and vision insurance - more about our coverage here!
- Generous PTO and 15 company-wide holidays
- 401k with company contribution
- Paid parental leave
- Work-life balance with an emphasis on personal well-being
- Career growth in a disruptor space & entrepreneurial opportunities within the Monks network
- A globally diverse & inclusive culture with employee resource groups such as S4 Melanin, Pride.Monks, Cultura.Monks, and more!
- Authentic commitment to DEI efforts and sustainable growth. (Why Sir Martin Sorrell signed The Climate Pledge here!)
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
paid performance digital marketingforecastingdigital marketing budgetsreportingmeasurement strategiesperformance marketingbrand marketingeCommercelead generationincrementality testing
Soft skills
communicationclient relationship managementstrategic planningdata analysisteam managementinnovationdrivenpresentation skillsproblem-solvingadaptability