S4 Capital Group

VP, Digital Strategy, B2B

S4 Capital Group

full-time

Posted on:

Location Type: Remote

Location: IllinoisMissouriUnited States

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Salary

💰 $186,000 - $216,000 per year

Job Level

About the role

  • Serve as Senior Sponsor for a portfolio of enterprise B2B and multi channel lead generation clients, including global SaaS, technology, fintech, and services brands.
  • Lead modern B2B growth strategy across the entire funnel – from brand to demand – including ABM, paid search, paid social, programmatic, CTV, online video, and emerging channels.
  • Architect full-funnel frameworks that integrate media, creative, content, data, and sales alignment to drive qualified demand, pipeline, and revenue.
  • Provide thought leadership on topics including:
  • Account-based marketing and buying-group strategy
  • First-party data, audience systems, and signal resilience
  • Experimentation roadmaps and continuous improvement
  • Measurement and incrementality for complex, multi-touch journeys
  • Creative testing frameworks tailored to B2B buying stages
  • Guide teams through annual planning, quarterly business reviews, impact moments, and executive presentations.
  • Partner with internal teams to integrate new service lines (creative, CRO, data science, marketing automation, WebOps) into holistic client solutions.
  • Leverage partnerships with Google, Microsoft, Meta, LinkedIn, and other enterprise vendors to unlock new insights, beta opportunities, and growth pathways for clients.

Requirements

  • 10+ years leading performance and full-funnel digital marketing for enterprise B2B or multi-channel lead generation brands.
  • 3+ years managing senior leaders and multi-disciplinary strategy teams.
  • Deep knowledge of demand generation, ABM, and audience design across channels; familiarity with platforms such as Salesforce, Marketo, HubSpot, 6sense, Demandbase, etc.
  • Proven experience forecasting, optimizing, and allocating budgets across complex, multi channel programs.
  • Strong analytics background with experience navigating marketing mix, incrementality, attribution, and pipeline measurement.
  • Comfortable presenting strategy and business impact to C-suite and executive stakeholders.
  • High proficiency in Excel/Sheets and comfort working with advanced data frameworks.
Benefits
  • Excellent, full coverage medical, dental, and vision insurance - more about our coverage here!
  • Generous PTO and 15 company-wide holidays
  • 401k with company contribution
  • Paid parental leave
  • Work-life balance with an emphasis on personal well-being
  • Career growth in a disruptor space & entrepreneurial opportunities within the Monks network
  • A globally diverse & inclusive culture with employee resource groups such as S4 Melanin, Pride.Monks, Cultura.Monks, and more!
  • Authentic commitment to DEI efforts and sustainable growth. (Why Sir Martin Sorrell signed The Climate Pledge here!)

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
digital marketingdemand generationaccount-based marketingaudience designanalyticsbudget forecastingpipeline measurementcreative testing frameworksmulti-channel strategydata frameworks
Soft skills
leadershipstrategic planningcommunicationpresentation skillscollaborationthought leadershipcontinuous improvementteam managementclient solutionsexecutive engagement