Coordinator, Ad Operations
RPA Health
full-time
Posted on:
Location Type: Hybrid
Location: Santa Monica • California • United States
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About the role
- Owning the trafficking process from start to finish, ensuring to Q/A all assets to ensure they are to spec, and pulling reporting to ensure campaign effectiveness
- Working with Digital Marketing Platforms such as CM360 and with 4th party vendors such as IAS, Comscore, Millward Brown, Nielsen, JD Power, etc.
- Work with various DCO vendors: Innervate, Doubleclick Dynamic, Flashtalking, etc. to traffic out dynamic assets according to campaign KPIs
- Coordinate with external partners, creative agencies, and internal teams to ensure the timely launch of campaigns
- Maintain and steward the trafficking process and timelines, and develop an understanding of the time required per task.
- Working with internal teams to strategize floodlight placement on the websites
- QA site tags in staging and live environment to ensure they are firing on the sites by leveraging web debugging tools
- Tagging maintenance and upkeep, tracking removal dates for all tags,
- Troubleshoot any campaign issues
Requirements
- Experience Trafficking in DCM or any other major ad server
- Working knowledge or curiosity of HTML/Javascript
- Strong communication skills
- Proactive, organized, and dependable
- Team Player who is a strong collaborator and who can manage up when needed
- A genuine interest in learning about Ad Tech or Coding
Benefits
- Health insurance
- Flexible work arrangements
- Professional development opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
traffickingHTMLJavaScriptQAcampaign reportingtagging maintenanceweb debugging toolsdynamic asset traffickingfloodlight placementad server
Soft Skills
communicationproactiveorganizeddependablecollaborationteam playermanagementcuriositylearningproblem-solving