Right Formula

Account Director

Right Formula

full-time

Posted on:

Location Type: Hybrid

Location: London • United Kingdom

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Job Level

Lead

About the role

  • Build trusted senior-level client relationships by acting as a proactive partner who anticipates needs and identifies new ways to drive measurable growth.
  • Translate business objectives into clear strategies and actionable programs that accelerate client performance.
  • Continuously uncover opportunities to unlock value and strengthen the agency’s impact across the client’s portfolio.
  • Lead the development of integrated sports marketing strategies that not only engage audiences but also deliver tangible business outcomes.
  • Ensure all programs are anchored in KPIs and insights, turning data into actionable growth opportunities.
  • Drive account profitability by delivering programs that maximize client value - executed efficiently, on time, and within budget - so resources can be reinvested into growth initiatives.
  • Champion innovation, bringing forward new ideas and approaches that help clients stay ahead of industry shifts.
  • Inspire and lead teams to deliver their best work, ensuring outputs consistently elevate client growth and brand impact.
  • Mentor and develop team members to strengthen both agency capability and client delivery.
  • Create a collaborative, high-performance environment where strategic and creative talent is harnessed to deliver measurable results for clients.
  • Contribute to agency growth by spotting organic expansion opportunities and leading strategic proposals that deliver client value.
  • Partner with leadership to win new business, leveraging expertise to shape winning narratives and growth strategies.
  • Represent the agency as a senior voice in sports marketing, ensuring clients benefit from cutting-edge insights, trends, and best practices.
  • Champion efficiency and excellence across accounts, creating replicable models that scale client impact.

Requirements

  • 8+ years’ experience in sports marketing, sponsorship, brand partnerships, or related fields. Prior experience in Formula 1 is essential.
  • Proven track record of leading major client accounts and delivering measurable business impact.
  • Strong understanding of the global sports ecosystem, including rights holders, sponsorship models, and fan engagement strategies.
  • Excellent communicator with the ability to influence and build trust at senior levels.
  • Commercially minded, with experience managing budgets, scopes, and profitability.
  • A natural leader who thrives in fast-paced environments and inspires teams to deliver their best work.
  • Creative & passionate about sponsorship, brand experience and hospitality delivery.
  • Demonstrated ability to lead strategic planning, client development, and account growth initiatives.
  • Adept at delivering projects to, at times, tight & challenging deadlines.
  • Ability to problem-solve independently and in groups.
  • Interest in trends, learning new skills and developing creative ideas.
  • Willingness to work flexible work hours, including weekends, while planning for and balancing with deserved time away.
Benefits
  • Hybrid working
  • Flexible hours with core working hours between 10am – 4pm
  • Discretionary bonus scheme
  • Gym & Retail Discounts
  • Enhanced Employer Pension contribution
  • Mental Wellbeing Day & Volunteer Day in addition to annual leave
  • Sabbatical Leave in conjunction with long-service
  • Employee Assistance Programme
  • After successfully passing probation:
  • Private Healthcare
  • £500 per annum individual training budget
  • Cycle to work scheme
  • Payroll giving
  • Season Ticket Loan
  • Work From Anywhere Allowance
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
sports marketingsponsorshipbrand partnershipsstrategic planningclient developmentaccount growthbudget managementKPI analysisdata-driven decision makingproject delivery
Soft Skills
communicationinfluencetrust buildingleadershipteam inspirationcreativityproblem-solvingcollaborationmentoringflexibility