Senior Data, Content Strategist
Phoenix Productions
Senior Content Strategist
Revinate
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $80,000 - $120,000 per year
Job Level
Senior
Tech Stack
WordPress
About the role
- Define content strategies for audience in different markets (NA, EMEA, APAC) by performing keyword, industry and competitor research
- Prioritize data based research in the ideation process to ensure that content produced reaches maximum people
- Work with marketing leaders to build a strong communications team over time
- Collaborate within the wider marketing team to drive content strategy recommendations based on audit findings, content types and templates, sourcing plans, sitemaps and taxonomies, traffic analyses, governance plans, and more
- Translate content strategies into content calendars for the global team to follow and manage these calendars effectively with team support
- Analyze the performance of content and generating actionable reports based on agreed metrics such as site wide traffic, keyword analytics, user feedback, and other performance data
- Translate keyword research and strategy into on-page SEO for website as well as optimizing other content for search
- Responsible for planning and strategy of cornerstone lead magnet pieces like quarterly guides, product releases, customer stories and more
- Manage a team of writers to deliver against quality standards, briefs and optimization playbooks
- Run experiments to test new processes in content production and distribution
- Support marketing team as needed in other areas/functions based on team requirements that necessitate an all-hands-on-deck approach
Requirements
- Bachelor’s degree in marketing, business, or related field
- Excellent written and editing skills Attention to detail and ability to maintain and enforce high standards of quality
- Experience with tools like SEMRush, Google Analytics, WordPress
- A holistic understanding of content marketing and the role it plays in achieving business growth
- A strong understanding of content distribution channels including search engines, social media, email, and PPC
- 5+ years experience creating content strategies from scratch for B2B SaaS companies
- 5+ experience creating content calendars and writing keyword-driven article briefs that tie into content strategy
- 2+ experience managing a team
- Strong project management, multitasking, and decision-making skills
- Collaborative and can-do team spirit
Benefits
- Health insurance-employee premium paid 100% by Revinate
- Dental insurance-employee and dependents’ premium paid 100% by Revinate
- Vision insurance-employee and dependents’ premium paid 100% by Revinate
- 401(k) with employer match
- Short & Long Term Disability insurance
- Life insurance
- Paid time off
- Monthly work from home stipend
- Telehealth access
- Employee Assistance Program (EAP)
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
content strategykeyword researchon-page SEOcontent calendar managementcontent performance analysiscontent distributionB2B SaaScontent marketingdata analysiscontent optimization
Soft skills
written communicationeditingattention to detailproject managementmultitaskingdecision-makingcollaborationteam leadershipcreativityproblem-solving
Certifications
Bachelor’s degree in marketingBachelor’s degree in businessBachelor’s degree in related field
