Content Strategist
PointClickCare
Content Strategist
Lorikeet
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Develop and own content strategy across all channels including website, LinkedIn, YouTube, podcast, and emerging platforms to build brand and drive pipeline
- Oversee end-to-end content production by writing briefs, developing copy, directing agency partners, and ensuring quality control on all finished assets across organic and paid channels
- Source and manage freelancers, agencies, and production partners to execute your vision while maintaining strategic direction and brand consistency
- Conduct customer research and interviews to uncover insights that inform strategy and shape compelling narratives from complex technical concepts
- Rapidly prototype and test new content formats and distribution strategies to discover what resonates, then scale what works
- Establish scalable content processes and systems including brand voice, visual guidelines, templates, and performance measurement to optimize based on data
Requirements
- Have experience building content strategy and production capabilities at B2B SaaS or AI companies, with a good sense of ‘quality’ across different formats
- Built content programs from scratch and ability to develop strategy, source partners, write creative briefs, and oversee delivery of assets that drive engagement and pipeline
- Excel at transforming technical concepts into compelling stories
- Thrive on experimentation and iteration, and are willing to test unconventional approaches, measure what works, and pivot quickly based on learnings
Benefits
- Warm, mature, flexible culture. Low ego, high trust team. No tolerance for ‘talented jerks’. We embrace a) working efficiently, and b) working flexible hours to fit in life priorities outside of work. We’re committed to building a diverse team and really encourage folks from underrepresented backgrounds to reach out - we value user obsession and eagerness to learn over traditional credentials.
- High pay, high expectations, high performance. We aim to match unicorn / scale up pay at base salary and offer a potentially life-changing equity stake in the business. Our team gets the same monthly updates we send to our investors because they’re investors and owners too.
- On the technical cutting edge. With our users we’re defining what an AI-first SaaS product looks like. No one has figured out what the UI/UX, capabilities and data models of an AI first company are - it’s white space for us to invent. The AI agent problems we’re solving are beyond the cutting edge at the biggest research labs.
- No nonsense recruitment process. The process is: 1) informal chats with Amy and Remy to hear our pitch and understand your interests and goals, 2) a ~two day paid work trial where you come in and ship with us. There’s no better way for each of us to figure out if we like working together than to work together!
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
content strategycontent productioncopywritingquality controlcustomer researchnarrative developmentcontent formatsperformance measurementB2B SaaSAI
Soft skills
creativitystrategic thinkingcollaborationcommunicationadaptabilityproblem-solvingexperimentationiterationinsight generationstorytelling
