Recare

Sales

• Identifizieren und Gewinnen eigenverantwortlich Schlüsselkunden im Krankenhausumfeld.
• Steuerung des gesamten Sales Cycle von Erstkontakt bis Vertragsabschluss.
• Übersetzen technischer Möglichkeiten in klinische Outcomes.
• Strategische Weiterentwicklung von Bestandskunden.

Senior Sales Manager

Marketing

• You develop and implement a customer marketing strategy for hospitals and post-acute care providers across the entire customer lifecycle (onboarding, adoption, retention, expansion).
• You plan and run upsell and cross-sell campaigns for existing B2B customers (e.g., additional modules, licenses, feature packages).
• You build and continuously evolve retention programs that drive deeper product usage, satisfaction and long-term customer loyalty.
• You establish and manage a customer advocacy program: activating customers from hospitals and care facilities as advocates, multipliers and co-creators through marketing, community and co-building formats.
• You work closely with Customer Success and Sales to identify customer maturity levels and potential, and to develop stakeholder-specific value propositions.
• You analyze usage, retention and expansion data for continuous optimization.

Senior Customer Marketing Manager

Events

• You plan, organize and execute trade shows, including booth design, registration and coordination of all marketing and promotional materials.
• You manage Recare’s presence at conferences, keynotes and panel discussions and lead negotiations with event organizers, sponsors and cooperation partners.
• You organize and deliver Recare-owned events, such as customer events, workshops and internal company gatherings.
• You plan and coordinate webinars, both Recare’s own formats and webinars with external partners and third-party providers.
• You are responsible for the smooth end-to-end delivery of all events — from the initial concept and detailed planning through successful on-site execution.
• You work closely with Marketing, Product and Sales to ensure all events are optimally aligned with company objectives.
• You ensure a consistent Recare brand presence across all events and relevant communication channels.
• You monitor budgets, timelines and external vendors to ensure high-quality, efficient and timely execution.
• You produce accurate and timely reports on relevant KPIs to make event success measurable and enable data-driven decisions.
• You are willing to travel and can be available for up to 20% travel as required.

Senior Sales Manager

Senior Customer Marketing Manager

Event & Brand Experience Manager