
Enterprise Product Marketing Manager
Ramp
full-time
Posted on:
Location Type: Hybrid
Location: New York City • New York • United States
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Salary
💰 $141,920 - $195,140 per year
About the role
- Design and execute go-to-market strategies, positioning, and messaging for industry verticals and key buyer personas within the Enterprise segment.
- Translate Ramp’s platform capabilities across card, expense, AP, travel, and more into Enterprise-ready solutions, use cases, and value propositions that resonate with complex buying committees.
- Develop Enterprise proof points through customer stories, case studies, and ROI models that connect Ramp’s capabilities to measurable outcomes for Enterprise buyers.
- Drive Enterprise sales readiness through scalable enablement, including messaging frameworks, talk tracks, and sales plays.
- Serve as a trusted advisor to Enterprise Sales during active, high-stakes negotiations by developing bespoke narratives, competitive positioning, and executive-ready materials that influence deal outcomes.
- Partner with our Enterprise ABM Marketers on integrated campaigns to build awareness, generate pipeline, and influence active opportunities.
- Shape monetization strategies, including pricing, packaging, and SKU development.
- Provide input on and help prioritize feature development in collaboration with Product teams.
- Establish measurement plans to track program effectiveness and continuously iterate across win rate, deal velocity, pipeline, adoption, and expansion.
Requirements
- Minimum 6 years of professional experience, with at least 5 years in product marketing.
- Exceptional storytelling, communication, writing, and live enablement skills with a proven track record of distilling complex concepts into simple, compelling messages and content (decks, ROI calculators, videos, web pages, white papers).
- Demonstrate advanced proficiency in using AI to drive marketing outcomes, including content creation, messaging iteration, and market research synthesis.
- You like working with data and insights, and naturally think of how to quantify and showcase impact through data and insights.
- An analytical and systems mindset; you’re comfortable instrumenting, measuring, and iterating programs.
- You collaborate and communicate well across technical and non-technical teams (product, engineering, design, GTM), and are able to drive momentum across multiple teams.
- You’re ambitious and thrive in a dynamic environment where you’re comfortable taking on multiple highly interdependent, complex projects at once and driving them to completion with minimal guidance.
- Proactively find ways to get things done, even with incomplete information and evolving requirements.
Benefits
- 100% medical, dental & vision insurance coverage for you
- Partially covered for your dependents
- One Medical annual membership
- 401k (including employer match on contributions made while employed by Ramp)
- Flexible PTO
- Fertility HRA (up to $10,000 per year)
- Parental Leave
- Pet insurance
- Centralized home-office equipment ordering for all employees
- Health and Wellness stipend
- In-office perks: lunch, snacks, drinks, and more
- Budget for intra-office travel
- Relocation support to NYC or SF (as needed)
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
product marketinggo-to-market strategiesstorytellingcontent creationdata analysisROI modelingsales enablementcompetitive positioningpricing strategyfeature development
Soft skills
communicationwritingcollaborationanalytical mindsetproblem-solvingadaptabilityproject managementinfluencecreativityinitiative