Proxima

Backend Engineer

• Design, build, and document backend services and APIs that power our AI-driven products
• Develop end-to-end features across AI agent interfaces, orchestration layers, and developer-facing tools
• Query, model, and manage relational databases — own the data layer, not just consume it
• Build and scale the systems that turn cross-brand transaction data into product
• Ship responsive, clean UIs in TypeScript and React where the product needs them
• Own projects from architecture to deployment in an agile, high-velocity environment
• Collaborate cross-functionally to ship high-impact features quickly
• Stay current on modern AI development practices and tooling

Senior Fullstack Engineer – Backend Focus

Business Development Rep

• Build the go-to-market foundation for Proxima's mobile vertical — including outbound strategy, positioning, and sales process
• Scale Proxima's mobile advertising business across mobile gaming studios, social casinos, and mobile apps focused on user acquisition and growth
• Drive revenue through custom audiences and targeting solutions designed to help advertisers acquire high-value users more efficiently across digital channels
• Help gaming and app advertisers leverage proprietary audience data to improve campaign performance, scale growth, and reach high-value users

Business Development Lead, Mobile Gaming, Apps

Marketing

• Set and deliver marketing strategy
• Develop and own a global Marketing and Communications strategy aligned to business objectives
• Oversee global delivery across brand, content, communications, PR, digital, events, and campaigns
• Continually assess marketing activity to ensure it is measurable, performance driven, and delivering against objectives
• Bring innovation into how Proxima goes to market, improving impact, efficiency, and ways of working
• Take ownership for how Proxima is presented to its target audiences, ensuring a strong, differentiated market presence
• Align Proxima marketing with our parent company, Bain & Company, where it adds value, whilst maintaining our independent brand and plan
• Build and manage partners and suppliers: Lead and calibrate a strong partner and Martech ecosystem to support delivery
• Take ultimate responsibility for key partner relationships, ensuring objectives are clearly embedded into planning and execution
• Identify new tools, partners, and innovations, making the case for change and setting up effective working relationships
• Own Brand guidelines and ensure all external communications align to them and reflect Proxima’s values
• Monitor the competitor landscape and use insights to inform strategy, positioning, and messaging
• Design and take accountability for launch strategies for new products, services, and major communications as well as any future acquisitions and integrations
• Participate in client sessions where appropriate, providing marketing and PR insight
• Manage senior stakeholders: Own key senior internal relationships at SVP and EVP level for Marketing
• Lead joint planning with senior stakeholders across the business, aligning marketing activity to varying goals and priorities
• Set up effective marketing strategies with subgroups such as our recruitment, learning and operations teams as well as any specific products or market offerings.
• Promote the Marketing function internally, creating visibility and momentum across the firm
• Work closely with Proxima’s experts to support and coach them in building their external profile through content, events, and media
• Develop a strong relationship with Bain Marketing to create joint plans and shared initiatives
• Lead and develop the team: Lead, develop, and support the Marketing team, located in Chicago, Singapore and London in skills, performance, and career progression
• Champion the team and promote their impact and achievements across Proxima.
• Work closely with Sales, Solutions, and HR to embed consistent branding, messaging, and communications across all activity
• Own the engine behind marketing: Develop and own the marketing plan
• Take responsibility for budgeting and forecasting in partnership with Finance and business unit leads
• Define priority audiences and align products, services, and channels accordingly
• Oversee CRM and Martech platforms, owning performance, relationships, and commercials
• Ensure effective workload management and prioritisation across the team
• Analytics and reporting: Ensure all metrics are accurately captured, reported, and actively used to inform decision making
• Clearly communicate marketing performance and impact to senior stakeholders.

Global Vice President – Marketing

Sales

• Own and exceed quota-carrying targets focused on audience data and targeting segments for Fortune 500 companies
• Partner closely with demand-side teams at The Trade Desk, LiveRamp, and StackAdapt to co-sell solutions and drive joint pipeline
• Serve as a consultative expert on audience strategy, helping clients design targeting approaches across DSP platforms
• Track industry trends in identity resolution, cookieless targeting, and data clean rooms — and translate them into client-relevant narratives
• Build the playbook, positioning, and early team structure for Proxima's audience sales motion as we scale

Senior Director – Director of DaaS Audience Sales

Performance Marketing

• Performance marketing strategy and execution across paid channels
• Demand generation programs targeted at ecommerce brands
• Integrated campaigns that span paid, content, email, and events
• Pipeline reporting, attribution, and optimization

Demand Generation Manager – Senior

• Own outbound prospecting: Identify high-potential DTC brands and agencies
• Drive awareness: Share Proxima’s story and value through compelling, personalized outreach
• Book qualified meetings: Schedule high-quality discovery calls and demos
• Refine ICP and outreach playbooks: Test messaging and help sharpen targeting strategy
• Track performance: Maintain clean records in Salesforce and report on pipeline activity
• Engage: Be part of the e-commerce & performance marketing ecosystem by attending events and meetups.
• Collaborate cross-functionally: Share feedback with Product and Marketing to ensure and continuously improve alignment
• Leverage AI and modern tooling: build and optimize outbound workflows using tools like Clay, Apollo, and AI-assisted sequencing to do more with less

Business Development Representative – Growth

Account Manager

• Build and manage strong client relationships, balancing Paid Social advertising performance and quarterly revenue objectives
• Own the commercial relationship with clients, prioritizing contract renewals, client retention, and revenue growth
• Develop and execute targeted audience building strategies to increase both the quality and quantity of high-intent leads
• Analyze and interpret data and metrics to assess performance and adjust strategies as needed
• Collaborate with Media Buying and Sales teams to create comprehensive campaign strategies across acquisition, retention, and remarketing goals
• Track the success of campaigns using metrics such as CPA, CAC, ROI, and ROAS
• Identify and pursue opportunities for growth and expansion within existing client portfolios
• Deliver regular reporting and updates to clients on campaign performance and ROI
• Act as a trusted advisor, helping clients achieve their business goals
• Manage and lead projects, collaborating with cross-functional teams, and maintain exceptional, supportive client relationships

Full-stack Engineer

• Build, maintain, and scale full stack applications using TypeScript, React, and Python
• Develop end-to-end features across AI agent interfaces, orchestration layers, and developer-facing tools
• Write and style responsive UIs using CSS/SCSS
• Design, build, and document backend services and APIs
• Query and manage relational databases using SQL
• Collaborate cross-functionally to ship high-impact features quickly
• Own projects from architecture to deployment in an agile, high-velocity environment
• Stay current on modern AI development practices and tooling