Prose

Manager, Brand Advocacy – Partnerships

Prose

full-time

Posted on:

Location Type: Hybrid

Location: WilliamsburgNew YorkUnited States

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Salary

💰 $90,000 - $100,000 per year

About the role

  • Own and evolve Prose's brand advocacy strategy across owned channels, loyalty touchpoints, ambassador programs, and advocacy initiatives
  • Build and manage a micro and mid-tier creator community rooted in genuine brand affinity — prioritizing long-term relationships and authentic advocacy
  • Develop clear criteria and a scalable process for identifying, onboarding, and nurturing community creators and brand advocates leveraging tools and AI sources
  • Plan, manage, and execute brand experiences end-to-end — from intimate community gatherings and activations to larger-scale brand moments and industry events
  • Identify, negotiate, and manage brand partnerships and co-marketing collaborations that drive awareness and affinity with target audiences
  • Partner with Brand, PR and Social teams to amplify authentic community content and advocacy moments across owned and earned channels
  • Leverage internal tools such as CreatorIQ, Nectar Social, etc. to track, analyze, and report on the health and performance of community initiatives, events, and partnerships — translating qualitative signals and quantitative data into actionable insights
  • Manage event and partnership budgets, vendor relationships, and logistics with precision and attention to detail
  • Serve as a brand ambassador externally, representing Prose at industry events and in partner conversations

Requirements

  • 5+ years of experience in community/influencer management, brand advocacy, partnerships, or experiential marketing — ideally at a consumer brand
  • Experience in beauty, wellness, personal care, or a premium DTC/subscription brand strongly preferred
  • A clear point of view on the distinction between community-driven advocacy and traditional influencer marketing, with experience building or scaling the former
  • Proven track record of developing authentic creator and advocate relationships, not just managing content deliverables
  • Experience planning and executing brand events and experiences from concept through completion
  • Strong negotiation and relationship management skills with experience handling partner contracts and budgets
  • Highly organized with the ability to manage multiple work streams, relationships, and deadlines simultaneously
  • Data-informed approach to measuring community health, engagement quality, and partnership impact — beyond vanity metrics
  • Experience/ability to leverage AI tools such as Gemini, Claude, ChatGPT in order to inform strategies
  • Passion for hair, beauty, or wellness and a genuine enthusiasm for building brand communities
Benefits
  • A competitive and flexible PTO policy
  • Competitive compensation package
  • Company sponsored health care plan (medical, dental and vision plans)
  • 401k + matching
  • $125 monthly wellness allowance
  • FSA and commuter benefits
  • Snacks and vending machine available on site
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
community managementinfluencer managementbrand advocacypartnership managementexperiential marketingevent planningnegotiationbudget managementdata analysisAI tools
Soft Skills
relationship managementorganizational skillsattention to detailstrategic thinkingcommunication skillscreativityproblem-solvingcollaborationadaptabilityenthusiasm