Prophix

Partner Business Development Representative

Prophix

full-time

Posted on:

Location Type: Hybrid

Location: Etobicoke • Canada

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Salary

💰 CA$90,000 - CA$110,000 per year

About the role

  • Partner Recruitment Support
  • Identify and research target partner organizations aligned to Prophix’s ideal partner profiles (VARs, ISVs, advisory firms) and current ICP focus.
  • Conduct outbound prospecting via phone, email, and LinkedIn to engage partner decision-makers and generate qualified introduction meetings for PAMs.
  • Qualify partner fit based on defined criteria (ecosystem alignment, ICP overlap, services motion, geographic coverage, willingness to co-market/co-sell).
  • Support inbound partner interest by responding, qualifying, and routing to the appropriate PAM with complete context and recommended next steps.
  • Maintain a clean partner prospecting pipeline, ensuring accurate notes, statuses, and next actions in Salesforce/partner systems.
  • Partner-Sourced Lead Development
  • Follow up and nurture partner-registered leads that are not ready to progress immediately, using structured sequencing and multi-touch outreach.
  • Work leads from partner webinars, joint events, and co-marketing campaigns, qualifying interest and identifying next steps.
  • Book high-quality meetings for Sales reps by confirming fit, timing, pain points, and stakeholder alignment.
  • Partner closely with PAMs, Marketing, and Sales to ensure partner-sourced leads are actioned quickly and moved through the funnel efficiently.
  • Continuously improve performance by tracking conversion metrics and adjusting outreach, sequencing, and messaging based on results.

Requirements

  • 1–3 years of experience in B2B sales development, business development, partner development, or related role in a SaaS environment.
  • Strong communication skills with the ability to craft compelling outreach and run confident discovery conversations.
  • Proven ability to meet and exceed activity and meeting-booked goals in a fast-paced environment.
  • Strong research skills and ability to prioritize targets across multiple partner types and lead sources.
  • Familiarity with CRM platforms (e.g., Salesforce) and sales engagement/enrichment tools (e.g., Outreach, DemandBase, Clay).
  • Highly organized with strong follow-through; able to manage multiple sequences, stakeholders, and handoffs.
  • Comfort using AI tools responsibly to support tasks such as research, drafting, or data review
  • Ability to learn new tools and adapt as technology evolves
  • Curiosity and openness to exploring new approaches
  • Collaborative mindset when working with teams and technology
  • Must be legally entitled to work in the country where this role is located
Benefits
  • Comprehensive health, dental, vision, and mental-health coverage
  • Retirement savings with employer contributions
  • Parental leave top-up
  • Annual wellness allowance
  • Generous paid time off including vacation and sick time
  • Social events, team activities, and opportunities to build community
  • Opportunities to participate in Environmental, Social, and Governance (ESG) initiatives
  • Quarterly Town Halls and Kickoffs that bring teams together to celebrate wins, share updates, and look ahead at what’s next
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B sales developmentbusiness developmentpartner developmentsales engagementlead qualificationoutbound prospectingconversion metricsmulti-touch outreachdiscovery conversationsCRM familiarity
Soft Skills
strong communicationorganizational skillsfollow-throughcuriositycollaborative mindsetability to prioritizeadaptabilityresearch skillsconfidenceopenness to new approaches