
Senior Field Programs Manager
Proofpoint
full-time
Posted on:
Location Type: Hybrid
Location: Reading • United Kingdom
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Job Level
Tech Stack
About the role
- Build and maintain relationships with cybersecurity and enterprise technology influencers, creators, and thought leaders.
- Lead influencer and advocacy initiatives aligned to EMEA marketing priorities, ensuring credibility, authenticity, and measurable impact.
- Manage influencer identification, contracting, content development, and performance reporting in partnership with global and regional agencies.
- Elevate executive presence across EMEA through thought leadership content, narratives, and social amplification support.
- Own EMEA-wide digital program coordination, ensuring campaign elements across channels (web, email, social, paid, events) are aligned, scheduled, and executed flawlessly.
- Partner with global marketing teams to prepare regional programs for launch, including timelines, briefs, asset readiness, QA, and go-live coordination.
- Drive cross-functional visibility: consolidate updates, identify gaps, manage risks, and ensure delivery against campaign objectives.
- Manage 2–3 key agency relationships across influencer marketing and digital programs.
- Define scopes, manage budgets, ensure performance, and drive accountability.
- Oversee end-to-end project timelines, dependencies, and stakeholder coordination for influencer campaigns, field programs, and digital activations.
- Maintain structured reporting and dashboards for EMEA leadership, translating program performance into insights and recommendations.
- Work closely with PR, Brand, Digital, Field, Global Campaigns, and Social Media teams to ensure alignment and mutual amplification.
Requirements
- 7–10+ years in B2B marketing, digital programs, influencer marketing, or integrated campaign management within technology or cybersecurity (enterprise experience strongly preferred).
- Hands-on experience delivering multi-channel programs in complex or regulated environments.
- Proven ability to manage agencies, negotiate scopes, oversee budgets, and drive performance.
- Strong understanding of LinkedIn, social advocacy, and digital amplification strategies in a B2B context.
- Demonstrated success working in matrixed global organizations with multiple stakeholders.
- Exceptional communication and relationship-building skills across executive, regional, and global teams.
- Fluent English; proficiency in Italian, Spanish, or German is a plus.
- Highly organized, proactive, and detail-oriented with strong analytical and reporting capability.
Benefits
- Competitive compensation
- Comprehensive benefits
- Learning & Development: We are committed to the growth and development of our team members, offering a range of programs including leadership and professional development workshops, stretch project assignments, and mentoring opportunities to help employees reach their full potential.
- Flexible work environment: [Remote options, hybrid schedules, flexible hours, etc.]
- Annual wellness and community outreach days
- Always on recognition for your contributions
- Global collaboration and networking opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
B2B marketingdigital programsinfluencer marketingintegrated campaign managementmulti-channel programsagency managementbudget managementperformance managementanalytical skillsreporting
Soft skills
communication skillsrelationship-buildingorganizational skillsproactivedetail-orientedcollaborationnegotiationleadershipstakeholder managementcross-functional visibility