Marketing Operations

• Lead the migration from Mailchimp to Salesforce Marketing Cloud, ensuring a seamless transition with no loss in functionality or performance.
• Develop and manage automated workflows and email sequences tailored to both new patient acquisition and re-engagement of existing patients.
• Own lead segmentation and lifecycle strategy in Salesforce, including CRM hygiene and tagging logic.
• Collaborate with content and design teams to create personalized and responsive email templates and nurture journeys.
• Analyze email marketing and automation performance data; recommend testing strategies and ongoing optimizations.
• Ensure compliance with HIPAA, CAN-SPAM, and other relevant regulations.
• Partner with digital, clinical, and operational teams to identify automation opportunities that improve engagement and conversion rates.
• Serve as a go-to Salesforce/marketing automation expert across the marketing team.

Marketing Automation Manager

Director

• Lead PRM’s national expansion efforts by launching and scaling new clinics from site selection through full operational ramp
• Function as the cross-functional quarterback for new markets, ensuring each location is launched with excellence and ramps to 800+ RVUs within six months
• Extended, on-site presence during launch periods to provide boots-on-the-ground leadership, provider readiness, and market-level execution
• Lead market analysis using geo-targeting software and internal data to identify and prioritize high-potential expansion markets
• Coordinate financial models and P&Ls in partnership with Finance and present Go/No-Go recommendations to executive leadership
• Own pre-launch workback plans and critical path timelines
• Oversee lease coordination, site selection, and corporate approvals
• Set up and deploy all launch assets: marketing materials, signage, patient folders, equipment, and systems
• Ensure providers and staff are fully equipped with go-to-market resources including scripts, email templates, and community outreach plans
• Coordinate Salesforce campaigns, nurture tracks, and local targeting with marketing
• Partner with cross-functional teams to ensure staffing, provider credentialing, and IT systems are live by Day 1
• Collaborate with clinical operations, treatment planning, and intake to ensure full workflow readiness
• Supervise launch execution, functioning as the senior-most operator in-market during ramp
• Monitor clinic performance (RVUs, admits, patient visits, etc.) in Salesforce and monthly operating dashboards
• Track and troubleshoot operational gaps during the first 90–120 days and transition market leadership to regional clinical operations managers post-ramp

Director of New Market Development

Clinical Operations

• Lead PRM’s MA Academy curriculum for onboarding and continuing education of Medical Assistants
• Conduct in-person and virtual training sessions covering clinical procedures, patient interaction, front desk workflows, and compliance standards
• Build and update SOPs, training manuals, and competency checklists in collaboration with Clinical Operations leadership
• Conduct periodic skills assessments and workflow audits in clinics to ensure adherence to PRM standards
• Provide constructive, data-driven feedback and coaching to MAs and their leads and design targeted retraining plans
• Collaborate with providers and call center QA/Training Manager to align clinical and operational training
• Support new clinic launches by training on-site teams and ensuring operational readiness
• Travel to markets for onboarding, training, quality audits, and be on-site during critical clinic launches and retraining initiatives

Quality & Training Manager – Clinical Operations

• Role Summary: We’re seeking an experienced Women’s Health Nurse Practitioner (WHNP) to serve as National Director of Quality and Training. This pivotal role combines clinical leadership, provider education, quality oversight, and nationwide support of our care teams. You will train new providers, ensure care consistency, collaborate with GYN surgeons on endometriosis cases, and provide in-clinic coverage when gaps arise
• Training & Protocol Leadership: Train new Nurse Practitioners in the proprietary PRM protocol; Conduct hands-on clinical onboarding and ongoing education; Develop clinical manuals, SOPs, and competencies; Serve as PRM’s national expert in pelvic pain and pelvic floor dysfunction care
• GYN Surgeon Collaboration: Coordinate with GYN surgeons to support endometriosis care; Ensure integrated patient treatment plans with surgical partners
• National Quality Oversight: Perform national clinic on-site quality reviews and clinical audits for all providers; Maintain high standards of documentation and patient care; Lead performance improvement and compliance efforts
• Clinical Coverage & Travel: Provide direct patient care during staff leave or vacancies; Travel to PRM clinics across 10 states as needed; Obtain and maintain active NP licensure in all PRM states (support provided)
• Strategic Leadership: Work closely with PRM leadership to shape care protocols; Support clinical hiring, evaluation, and development; Represent PRM at conferences and medical forums; Collaborate with the credentialing team to support participation in in-network insurance plans

National Director of Quality and Training

Research Scientist

• Researching and analyzing data regarding treatments for male and female pelvic pain
• Drafting papers that will be submitted for review in nationally acclaimed medical journals
• Research treatment for Endometriosis, Women’s Health, and Chronic Pelvic Pain
• Analyze data to use in research papers for submission to journals
• Regularly communicate with the Chief Medical Officer
• Aid in journal submission process

Research Assistant

Performance Marketing

• The PRM Marketing team is looking for a Marketing Campaign Manager to support its marketing team and to help us continue to build our brand nationwide and raise awareness of women’s pelvic pain, female and male pelvic pain, and endometriosis.
• As a member of the PRM Marketing Team, you will be integral in providing support and collaboration for the national brand and regional medical teams, while always focusing on how to collaborate and deliver best-in-class marketing for demand generation as a means of patient acquisition.
• The Marketing Campaign Manager is responsible for the full lifecycle of marketing campaigns, from initial strategy development to execution and performance analysis, by planning, designing, and overseeing campaigns across various channels to achieve specific marketing goals.
• This includes, but is not limited to, lead generation, patient acquisition, and brand awareness.
• You will be responsible for closely monitoring results and optimizing campaigns for maximum impact.
• Currently, in 14 offices nationwide, PRM’s marketing strategy is all about education, validation, and meeting the patients where they are.
• Play a key role on the marketing team in advising on and contributing to digital, advertising, and marketing strategies.
• Identify target audiences and develop comprehensive marketing campaign strategies aligned with overall business objectives.
• Set clear campaign goals, KPIs, and propose budget allocations.
• Research healthcare market trends and competitor analysis nationally and locally to inform campaign direction.
• Build and maintain relationships with external vendors and partners to support campaign execution.
• Create compelling campaign creative assets across various channels including email, social media, website, paid advertising, and content marketing.
• Manage campaign timelines and ensure smooth execution across the marketing team, operations team, and clinical stakeholders.
• Track campaign performance metrics like click-through rates, conversion rates, and ROI using analytics tools.
• Analyze campaign data to identify areas for improvement and make necessary adjustments in real-time.
• Regularly present campaign performance reports to key stakeholders, highlighting key insights and results.
• Guide content strategy and creation in collaboration with marketing team partners.
• Identify storytelling opportunities in paid and owned channels while working closely with the marketing team and leadership stakeholders, as well as influencers and partners.
• Translate complex healthcare concepts into clear, concise, jargon-free language that is accessible to all types of audiences.
• Assist with marketing needs for physician onboarding including the creation of bios, Google listings, reputation management, website updates, photos and all associated collateral.