PolicyLink

Senior Campaigns Director

PolicyLink

full-time

Posted on:

Location Type: Remote

Location: California • United States

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Salary

💰 $170,000 - $190,000 per year

Job Level

Senior

About the role

  • Work in partnership with the Managing Director, the Vice President of Communications, team members across the organization, and partner agencies and consultants to ensure a clear strategy that leverages digital infrastructure, field activation, and popular and mass culture.
  • Translate long-term organizational aims and research insights into phased campaign roadmaps with clear milestones, decision points, and success metrics.
  • Develop campaigns that leverage emergent and innovative digital technologies.
  • Develop and manage campaign communications budgets, timelines, and scopes of work, ensuring accountability.
  • Advise leadership on risks, opportunities, and strategic pivots in response to political, cultural, zeitgeist, and technological shifts.
  • Serve as the operational lead for communications activities to support PolicyLink communication campaigns, ensuring priorities are clear, dependencies are managed, risks are surfaced early, and execution stays on track.
  • Oversee the development and deployment of integrated campaign activity spanning digital, popular and mass culture, and owned channels, ensuring consistency of narrative and tone.
  • Manage regular communications and touchpoints with partner agencies and consultants.
  • Cultivate and manage relationships with external partners to extend reach and impact.
  • Ensure the smooth and coordinated execution of supporting tactics and activities, documented in the Communication team’s project management system.
  • Ensure alignment with organizational positions and aims and across teams.
  • Provide regular status updates to internal stakeholders and partners.
  • Incorporate and adapt strategies based on research insights, performance data, and emergent learning.
  • Support organizational storytelling by elevating lessons learned and evidence of impact for funders, partners, and stakeholders.
  • Ensure learning and results are accessible to internal team members.
  • Document and share best practices, playbooks, and case studies to strengthen internal capacity and the broader field.
  • Oversee establishing and ensuring the tracking of measurement for campaigns, which includes measures of success and milestones aligned with the objectives of the campaign.

Requirements

  • A minimum of 10 years of experience in communications and campaigns, with a record of delivering large-scale change and measurable outcomes.
  • Experience managing integrated communications campaigns that deliver behavior change or structural change.
  • Demonstrated experience translating research and data into actionable campaign strategies and measurable outcomes.
  • Experience managing significant budgets and multiple external vendors or consultants.
  • Track record of working with creative agencies, digital platforms, or cultural partners to reach broad or nontraditional audiences.
  • A belief in a nation that truly governs for all and a true commitment to advance the promise of a nation where all can thrive.
Benefits
  • 100% employer-paid medical, dental, and vision plans.
  • 401(k) with employer and employer-matching contributions that vest immediately.
  • Flexible Spending Account.
  • Short- and long-term disability insurance.
  • Group term life insurance plus guaranteed-issue voluntary life insurance.
  • Unlimited vacation and sick leave and other generous leave benefits.
  • Three required organization reset weeks plus 13 paid holidays.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
campaign managementbudget managementdata analysisstrategic planningdigital technologiesproject managementcommunications strategyperformance measurementstakeholder engagementrelationship management
Soft Skills
leadershipcollaborationadaptabilitycommunicationproblem-solvingstrategic thinkingcreativityaccountabilityorganizational skillsstorytelling