POD Marketing Inc.

Product Manager

• Lead the creation and evolution of POD’s standardized video and media product, ensuring scalability across client tiers and industries.
• Oversee creative direction and quality standards for all video campaigns, ensuring visual consistency, storytelling alignment, and technical excellence.
• Blend production and strategy, using hands-on production to test and develop new video formats, AI workflows, and campaign concepts—establishing scalable processes for future handoff and execution.
• Collaborate with copywriters, designers, and strategists to produce cohesive, results-driven campaigns.
• Collaborate across marketing, paid media, SEO, social, email, and web teams to embed video in our current products—and push what’s next by evolving them into more video-forward, elevated offerings.
• Leverage AI and emerging tools (e.g., Runway, Sora, Topaz, Midjourney, LTX Studio) to push innovation, improve efficiency, and scale creative output.
• Manage a roster of video editors, contractors, and freelancers, maintaining timelines, budgets, and brand standards.
• Contribute to business growth by identifying new video opportunities and partnerships that expand our media library and client offerings.
• Present ideas and concepts internally and occasionally in client-facing settings for campaign reviews or strategy sessions.
• Support internal marketing efforts by creating select video content that showcases POD’s expertise and thought leadership in the digital marketing space.

Video Product Lead