PlusMinusOne

Growth Marketing

• Support and lead web funnel projects to improve user acquisition and subscription growth
• Analyze web-to-app funnels from ad click to landing page, quiz/onboarding, paywall, app install, trial start, and purchase
• Work closely with marketing teams on campaign strategy, traffic quality, landing page performance, and optimization opportunities
• Review campaign and funnel performance to understand where users drop off and what can be improved
• Benchmark competitors and analyze their funnels, messaging, landing pages, paywalls, and user journeys
• Help create and improve landing page structures, quiz flows, paywall messaging, CTAs, and funnel ideas
• Collaborate with product, design, marketing, and data teams to align growth initiatives with user experience and business goals
• Support A/B test planning by defining hypotheses, variants, success metrics, and next steps
• Prepare clear reports and insights that help the team make better growth decisions
• Stay up to date with subscription app funnels, ad strategies, competitor examples, and growth best practices

Web Growth Specialist

Data Analyst

• Write and maintain SQL queries to answer product and marketing questions
• Help growth team with LTV modeling projects by preparing datasets, iterating different models and validating outputs
• Support data science projects and agentic pipeline development
• Debug and extend data pipelines that process 1 bn+ events monthly
• Collaborate with product and engineering teams to translate analytical insights into actionable features, build and maintain dashboards, prepare ad-hoc analyses
• Support A/B test analysis: pull the right data, check for quality issues, and help communicate results
• Investigate data anomalies and flag inconsistencies — being the first line of data quality defense

Junior Data Analyst

Marketing

• Design visual assets for mobile app marketing, including social media creatives and performance-driven banners
• Support the creation of engaging ad creatives for user acquisition campaigns
• Assist in the production of video ad creatives, including editing and motion design
• Collaborate with the Growth and Marketing teams to develop creative concepts
• Participate in in-house shoots and support basic video production processes
• Contribute to both app-focused and brand-related design projects when needed
• Experiment with AI tools to enhance creative production and workflows
• Stay up to date with design trends, especially in mobile-first and performance marketing

Marketing Intern

Backend Engineer

• Developing backend services for our mobile apps from the ground up
• Refine, and tune integrations between applications
• Bring new technology and ideas to the table
• Influence cross-team initiatives and mentor mind and junior backend engineers
• Participate in planning meetings, estimate tasks, do code reviews, and code in pairs
• Deploy, optimize and scale deep learning models

Web Growth Specialist

Junior Data Analyst

Marketing Intern

Backend Developer